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Curve focused since 1921. Bras for every body in band sizes 30-58, and cup size B-K.


Date Established 01/1921
Headquarters New York, NY
Fashion, Health & Wellness, Beauty
Press Contact Maeve Gesualdi


MagicLift Original Wirefree Support Bra
MagicLift Original Wirefree Support Bra $52.00
Magic Lift Minimizer Bra
Magic Lift Minimizer Bra $53.00
MagicLift Seamless Sports Bra
MagicLift Seamless Sports Bra $54.00
No-Bounce Camisole Sports Bra
No-Bounce Camisole Sports Bra $44.00
High Impact Underwire Sports Bra
High Impact Underwire Sports Bra $66.00
Custom Control Sports Bra
Custom Control Sports Bra $63.00
WonderWire Front-Closure Bra
WonderWire Front-Closure Bra $56.00
Front-Closure T-Back WonderWire Bra
Front-Closure T-Back WonderWire Bra $57.00


Closing the size gap

Glamorise is a size-inclusive bra and sports bra brand designing comfortable, supportive bras for curvy women in more sizes than any other company. Glamorise believes women of all shapes and cup sizes deserve a bra that doesn't just fit well enough, but fits to a T — or in this case, an B to a K — without digging, slipping, pulling or poking. Glamorise designs and perfects bra styles at its New York City sewing studio using fit model feedback, rigorous testing, correcting and refitting until every size fits as it should.

Founding Story

Glamorise Foundations, Inc. established its design studio and business office in Manhattan in 1921, where it remains today. From its inception, the company made products exclusively designed for curvy women, closing the size inclusivity gap and making it the oldest privately held plus-size bra company in the United States.

The style of undergarments may have transformed significantly from when Glamorise opened its doors more than 100 years ago, but the company's mission of size inclusivity and designing for the perfect curvy fit has not waivered.




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Impact Radius


TODAY - May 19, 2022 Ditch your uncomfortable bra! Experts share tips for finding the right fit ""Get the most comfortable fit for your bust.""
PureWow - May 09, 2022 13 of the Best Amazon Sports Bras for Any Size Bust, According to a Personal Trainer ""Whether you're a AA or a DDD, you can probably agree on one thing: A proper sports bra can make or break your workout.""
Patch - Apr 30, 2022 Great Gifts for Mother's Day ""Unique presents for fashionistas, foodies and every type of mom""
Beauty News NYC - Apr 15, 2022 Health + Fitness Quartet: KURU Footwear, Glamorise Sports Bra, Vitamin C + BearBack ""Spring has sprung! Time to revel in the fresh air and move yourself into new terrain. To that end, we’ve gathered four new excellent products to help you on your journey to fitness and healthfulness.""
Harper's Bazaar - Dec 22, 2021 The 15 Best Extended-Size Sports Bras "Glamorise's No-Bounce Camisole Sports bra is one of the best total comfort, no bounce sports bra options with band sizing from 34 to 50, and C to J cup sizes."
Who What Wear - Dec 17, 2021 I Found the Best Wide-Strap Bras That'll Never Dig Into Your Skin "The Glamorise front-closing underwire bra is great for everyday wear, and we love the pretty lace details."
Medical News Today - Sep 29, 2021 Best posture-correcting bras for back pain "Glamorise Women's MagicLift Front Close Posture Back Support Bra is one of the best posture correcting bra offering the mores sizes than competitors."
People - Oct 05, 2019 Amazon Just Quietly Dropped a Line of Affordable, Size-Inclusive Bras With Glamorise "Glamorise collaborated with Amazon's Mae bra brand to create a new size-inclusive bra line with sizing up to 50J. The bra and sport bra series was met with rave shopping reviews."


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