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Brett Beck
Founder
About
Brett Beck is the founder of Bellabooty, the glute-focused lifestyle brand behind the world’s first patented hip thrust belt. With a background in fitness training, entrepreneurship, and product development, Brett has built Bellabooty into a brand known for innovation, quality, and accessibility.
From conceptual design to hands-on testing in the brand’s Venice Beach training hub, Brett oversees product development, business strategy, and brand growth. Under his leadership, the Bellabooty Belt went from a simple idea to a viral fitness product with over 100,000 units sold worldwide, helping people train glutes safely, comfortably, and effectively - without needing a full gym setup.
Today, Brett continues to push Bellabooty forward, combining his passion for movement, entrepreneurship, and smart design to make strength training accessible for everyone.
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