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UME Plum Liqueur

$34.99

UME Plum Liqueur

$34.99

UME: THE AFTERHOURS APERITIF

A First-of-Its-Kind Stonefruit Liqueur—Crafted for the Night


Crafted from all-natural plums, dark cherries, and grapes, with hints of green apple and lemon, UME offers a delightfully tart, mildly sweet flavor with 50% less sugar than traditional aperitifs. At 17% ABV, it’s the perfect spirit to sip neat, spritz, or mix. UME transforms

Why You’ll Love UME

  1. All-Natural Fruit Flavor—Real fruit, no shortcuts.
  2. Bright & Tart, Not Bitter—Balanced to perfection.
  3. 50% Less Sugar—Light on sweetness, big on flavor.
  4. 17% ABV—Lower alcohol for longer nights.
  5. Sip, Spritz, or Mix—Endlessly versatile.
  6. Female Founded & U.S.-Made
  7. Gluten-Free | Vegan | Certified Kosher





Details

UME was founded in 2020 by Jenn Toyzer, an MIT graduate who spent over a decade building a successful career in finance in New York City. She loved crafting unforgettable moments with friends—whether immersive theme dinners, spontaneous rooftop gatherings, or perfectly curated cocktails. Yet there was always one thing missing: the perfect drink.

Jenn faced a “Goldilocks” problem. Spirit-based cocktails were too sweet, too bitter, or too boozy, while low-ABV options like beer, RTD, or wine didn’t capture the magic of the moment. She envisioned something different—elevated, vibrant, and light enough to enjoy throughout an entire evening. A spirit that was delicious refreshing, and endlessly versatile—beautiful, unique, and truly an experience in itself.

One night, Jenn discovered a plum spirit that struck her like lightning. Tart, nuanced, and full of potential, it was exactly what she had been searching for. Inspired by its unique flavor and the opportunity to create something revolutionary, Jenn left her finance career behind. Less than a year later, UME was born—a first-of-its-kind plum spirit crafted by and for the night time reveler.

With unmatched versatility, UME can be sipped, spritzed, or mixed into a wide array of cocktails. Its bright, fruit-forward flavor and striking royal purple hue make it a game-changing spirit that engages all the senses and elevates every experience.