Move Over AI Generated Art: Introducing Gavalina, Affordable Framed Art That Puts Artists FirstEthical Payments for Living Artists
GavalinaMay 13, 2025
In a world dominated by fast fashion and instant gratification, it’s no surprise that interior design and art have followed suit, with mass-produced and artificially generated art flooding the market. Unfortunately, these options often overlook the critical role of living artists, leaving them struggling to compete in a crowded space. Enter Gavalina, a company built on the belief that art should not only be accessible and affordable but also meaningfully support the artists behind it.
When founding Gavalina, it was clear that something had to change. While many companies offer royalties to artists for their prints, Gavalina goes further: we pay artists the average royalty not just on the print but also on the frame—tripling the typical earnings per sale. This unique approach ensures that artists are fairly compensated for their creative contributions, empowering them to build sustainable revenue streams.
Supporting Artists in a Challenging Landscape
“How can we expect our local artists to make a living when competing against AI-generated art that can be sold at drastically lower costs?” says Gavin Brooks, Founder of Gavalina. “It was essential for us to create a model that celebrates and fairly rewards the talent of living artists, rather than sidelining them in favor of cost-cutting alternatives.”
Gavalina’s commitment extends beyond U.S.-based artists. While our current collections feature a diverse range of American talent, we are excited to introduce work from international artists in the near future. Every print and frame is proudly produced in the United States using largely sustainable materials, ensuring a product that is both environmentally conscious and of the highest quality.
Curated Collections for Every Space
Gavalina offers customizable prints with a wide selection of frames, making it easy for customers to find pieces that reflect their personal style. Our curated collections include:
Botanical: Nature-inspired art that brings the outdoors in.
Abstract: Modern and thought-provoking pieces.
Wildlife: Stunning portrayals of animals in their natural habitats.
Coastal: Breezy, serene works that evoke seaside living.
Nursery Art: Whimsical, colorful prints perfect for children’s spaces.
Join Us in Supporting Artists
By choosing Gavalina, customers are investing in more than just beautiful, high-quality art for their homes. They’re investing in the creative individuals who make our world a brighter, more colorful place. Together, we can shift the narrative and create a market that values artistry over artificiality.
About Gavalina
Gavalina was founded with a mission to make art accessible and personal while providing meaningful financial support to artists. By offering curated, customizable framed prints, Gavalina helps customers create spaces that reflect their lives and aesthetics while supporting the creative community. For more information, visit Gavalina.com.
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About Gavalina
At Gavalina, we believe great art should be within reach for everyone. That’s why we offer custom-framed prints at prices that let you experiment with different styles, fill more rooms, and refresh your space—all without overspending. We work with a diverse group of artists from all over the country, and every purchase directly supports an artist. Our custom frames are proudly crafted in the United States and are designed with largely recycled products, keeping the planet in mind.
Introducing Gavalina: Affordable Framed Art That Puts Artists First
In a world dominated by fast fashion and instant gratification, it’s no surprise that interior design and art have followed suit, with mass-produced and artificially generated art flooding the market. Unfortunately, these options often overlook the critical role of living artists, leaving them struggling to compete in a crowded space. Enter Gavalina, a company built on the belief that art should not only be accessible and affordable but also meaningfully support the artists behind it.
When founding Gavalina, it was clear that something had to change. While many companies offer royalties to artists for their prints, Gavalina goes further: we pay artists the average royalty not just on the print but also on the frame—tripling the typical earnings per sale. This unique approach ensures that artists are fairly compensated for their creative contributions, empowering them to build sustainable revenue streams.
Supporting Artists in a Challenging Landscape
“How can we expect our local artists to make a living when competing against AI-generated art that can be sold at drastically lower costs?” says Gavin Brooks, Founder of Gavalina. “It was essential for us to create a model that celebrates and fairly rewards the talent of living artists, rather than sidelining them in favor of cost-cutting alternatives.”
Gavalina’s commitment extends beyond U.S.-based artists. While our current collections feature a diverse range of American talent, we are excited to introduce work from international artists in the near future. Every print and frame is proudly produced in the United States using largely sustainable materials, ensuring a product that is both environmentally conscious and of the highest quality.
Curated Collections for Every Space
Gavalina offers customizable prints with a wide selection of frames, making it easy for customers to find pieces that reflect their personal style. Our curated collections include:
Botanical: Nature-inspired art that brings the outdoors in.
Abstract: Modern and thought-provoking pieces.
Wildlife: Stunning portrayals of animals in their natural habitats.
Coastal: Breezy, serene works that evoke seaside living.
Nursery Art: Whimsical, colorful prints perfect for children’s spaces.
Join Us in Supporting Artists
By choosing Gavalina, customers are investing in more than just beautiful, high-quality art for their homes. They’re investing in the creative individuals who make our world a brighter, more colorful place. Together, we can shift the narrative and create a market that values artistry over artificiality.
May 13, 2025
