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Overview

Date Established 10/2002
Founder Stevie Williams
Headquarters Los Angeles
Industries
Fashion
Website https://dgkallday.com
Press Contact Matt Daughters
Social

About

DGK is the most authentic street skateboard and apparel brand in the world. Started in 2002, the company is a tribute to skateboarders from less advantaged backgrounds. The brand represents the underdog and people who make it against all odds. Our slogan ‘For Those Who Come From Nothing’ sums up the message behind the brand.

We’re all about turning a negative into a positive for people from humble beginnings to achieve great success.

Through social media & live events, we give to the next generation of kids with experiences they will never forget. It’s our way of giving back and letting our customers know that supporting DGK means supporting the future.We’ve given thousands of skateboards globally, giving back to our community on the ground level through schools, after-school programs and the Make-a-Wish Foundation.

DGK has a deep history of strong product collaborations with the most influencial brands & iconic Artists. Aligning these product partners in an organic way elevates our brand perception while reaching a whole new audience. These product partnerships always get great instore looks, solid sell through and key marketing for a long-lasting impression. The growing list of our brand partners includes Adidas, G-Shock, Bruce Lee, White Castle and Virgil Abloh (Creative Director of LVMH & Off White).

Founding Story

DGK founder Stevie Williams is the American dream. Coming from meager beginnings in the ghetto of Philadelphia, at 11 years of age Stevie was introduced to a skateboard and his passion took over. An unimaginable journey began that day, with this kid from Philly inspiring a global movement. His impact spread like wildfire, cementing his legacy in the history books as one of the most influential skateboarders of all time by Transworld Skateboarding. The culmination of his rise was founding DGK, a brand honoring his childhood friends and encouraging kids from the same circumstance to stay on a positive path. The brands authenticity quickly elevated it one of the biggest companies in skateboarding and spread into the pop culture lexicon, being worn from everyone from Lebron James, The Kardashians to Justin Bieber. After 20 years, the brand is more dominant than ever and still standing for the same fundamentals it was founded on.

Entering his 25th year as a professional skateboarder, Stevie is still known globally as one of the icons of skateboarding. In 2021, his story was featured in the ESPN produced documentary “Being Stevie Williams”; which was the longest running feature on ESPN, only rivaled by Michael Jordan’s “The Last Dance”. Hewas also a featured character in Tony Hawk’s Pro Skateboarder video game series in addition to being a secret character NFL Street 2 by EA Sports.

Products

DGK x Rolling Loud Skateboard Deck
DGK x Rolling Loud Skateboard Deck $75.00
DGK x Rolling Loud T-Shirt
DGK x Rolling Loud T-Shirt $45.00
Dgk X Grav Milk Carton Bubbler
Dgk X Grav Milk Carton Bubbler $130.00
Dgk X Grav Survival Ski Mask
Dgk X Grav Survival Ski Mask $35.00
Santa Maria Varsity Jacket
Santa Maria Varsity Jacket $95.00
Avenue Corduroy Shacket
Avenue Corduroy Shacket $85.00
Contra Reversible Vest
Contra Reversible Vest $89.97
Fool For You Hoody
Fool For You Hoody $75.00
Ruckus Utility Pant
Ruckus Utility Pant $80.00
Devoted Hoody
Devoted Hoody $75.00
Cavities Kids Complete Youth Skateboard
Cavities Kids Complete Youth Skateboard $75.00
Chaos Fleece Pant
Chaos Fleece Pant $75.00
Chaos Hooded Fleece
Chaos Hooded Fleece $85.00
Cipher Corduroy Anorak
Cipher Corduroy Anorak $90.00
Cipher Corduroy Pant
Cipher Corduroy Pant $80.00
The Blade Hooded Fleece
The Blade Hooded Fleece $80.00
Justice Skatboard Deck
Justice Skatboard Deck $75.00
Garden Knit
Garden Knit $40.00
Afro Slides
Afro Slides $40.00
Afro Hooded Sweatshirt
Afro Hooded Sweatshirt $80.00
Risky Business Hooded Sweatshirt
Risky Business Hooded Sweatshirt $70.00
Kuma T-shirt
Kuma T-shirt $34.00
Wildstyle Hooded Fleece
Wildstyle Hooded Fleece $85.00
Wildstyle Fleece Pant
Wildstyle Fleece Pant $74.97
Wildstyle Fleece Pant
Wildstyle Fleece Pant $75.00
Wildstyle Hooded Fleece
Wildstyle Hooded Fleece $85.00
Devotion Varsity Jacket
Devotion Varsity Jacket $95.00
Save The Drip T-Shirt
Save The Drip T-Shirt $32.00
Masked Gold Ring
Masked Gold Ring $30.00
Monogram Corduroy Pant
Monogram Corduroy Pant $75.00
Blessed Shacket
Blessed Shacket $85.00
Day Drift Hooded Fleece
Day Drift Hooded Fleece $75.00
DGK X Bruce Lee Fierce T-Shirt
DGK X Bruce Lee Fierce T-Shirt $34.00
Botanical Society Hooded Fleece
Botanical Society Hooded Fleece $75.00
DGK X Bruce Lee Double Dragon Complete Skateboard
DGK X Bruce Lee Double Dragon Complete Skateboard $130.00
All Day Vintage Denim
All Day Vintage Denim $75.00
Guadalupe Strapback Hat
Guadalupe Strapback Hat $30.00
Monogram Beanie
Monogram Beanie $25.00
Day Drift Tee
Day Drift Tee $32.00
Guardian Silver Ring
Guardian Silver Ring $35.00
Oh Yeah Cruiser Skateboard Complete
Oh Yeah Cruiser Skateboard Complete $140.00
Crash Lenticular Skateboard Deck
Crash Lenticular Skateboard Deck $90.00
Monogram Windbreaker
Monogram Windbreaker $90.00
Drippin Skateboard Complete
Drippin Skateboard Complete $130.00
Guadalupe Beanie
Guadalupe Beanie $20.00
Tranquil Hooded Fleece
Tranquil Hooded Fleece $100.00
Thirst Skateboard Complete
Thirst Skateboard Complete $130.00
Slap Up Complete
Slap Up Complete $110.00
O.G.S Cargo Pant
O.G.S Cargo Pant $65.00
O.G.S Cargo Corduroy Pant
O.G.S Cargo Corduroy Pant $65.00
O.G.S Cargo Pant
O.G.S Cargo Pant $65.00
Oh Yeah Varsity Jacket
Oh Yeah Varsity Jacket $350.00
Flavas Skateboard Complete
Flavas Skateboard Complete $130.00

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