Who What Wear
Making style accessible to women everywhere.
Who What Wear is a digital fashion, beauty, and lifestyle publication that helps readers discover the latest brands, trends, and must-have products to define and evolve their personal style. As part of Future US Inc., an international media group and leading digital publisher, Who What Wear aims to make style accessible to women everywhere.
Specific editorial submission guidelines are not publicly available. However, Who What Wear accepts submissions for specific features, such as their Weddings section and the Who What Wear 100 Beauty Awards. For wedding submissions, they require high-resolution photos organized by event, submitted via a downloadable link, with consent from copyright owners for exclusive use. For the Beauty Awards, the submission window typically opens in November, with specific guidelines and timelines provided during that period.