MediaPost
MediaPost is a leading publisher of media, marketing, and advertising news and analysis. Founded in 1996, MediaPost delivers renowned industry news and opinion through a variety of publications, newsletters, and events tailored to the needs of marketing professionals. With a focus on the digital transformation of media and advertising, MediaPost provides comprehensive coverage on topics such as digital marketing strategies, data-driven marketing, programmatic advertising, and evolving media landscapes. In addition to its editorial content, MediaPost hosts industry events and awards that highlight key innovations and leaders in marketing and media.
When pitching to MediaPost, it is crucial to have a clear and concise angle that aligns with their focus on media, marketing, and advertising. Given their coverage areas, pitches should highlight how a product, service, or development fits into the broader trends in digital marketing or media transformation. Including relevant data and insights that underscore the significance of your pitch can enhance its appeal. Be sure to familiarize yourself with the various sections of MediaPost to tailor your pitch to the appropriate editor or content vertical. Timing is also crucial; consider industry events or topical trends that can make your pitch more timely. Personalization is key, address the pitches to the exact editors covering the relevant beats and include why your pitch is a good fit for MediaPost’s audience.