My mantra for 15 years: "Helping people make better decisions" As a journalist and from my 8 years as Founder & CEO of a publishing company, I know: People get lost in the noise. On both sides. Sender and receiver. We're changing that now. Helping people truly listen again and communicate efficiently.

What I've accomplished: ✓ 70,000+ cookbooks sold through authentic content and creator marketing ✓ Built 1.9 million monthly visitors for Body Kitchen content through strategic storytelling ✓ Made complex health topics accessible to 74.4 million insured individuals ✓ Weekly WELT column (5 years), nominated for German Sports Journalism Award ✓ Developed innovative ready-meal concept (with patent) to market readiness and delivered to 1,000+ testers, crowdfunders, and online customers

Areas of expertise:

1. Publishing: Print, online media, social media, video, audio
2. Journalism: Business, health, gaming & esports, lifestyle
3. Corporate wellness: Nutrition courses, preventive measures under § 20 SGB V, partnerships with statutory health insurance companies

What I'm currently doing:

→ Content Strategy Food & Nutrition: From scientific findings to emotional messaging Health-Tech: Making complex technologies understandable

→ Gaming & E-Sports: Community-building through authentic stories AI-driven business models: Making innovation usable across industries

→ Cross-media Implementation Editorial leadership and content production Multi-platform storytelling (print, digital, video, social) Data-driven content optimization with journalistic precision

💡 From book publication to multimedia brand: I understand how content becomes business