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Under Your Skin
From Root to Radiance
Overview
Date Established | 09/2018 |
Founder | Lovisa & Christina Hahn (mother/daughter) |
Headquarters | None |
Industries |
Beauty
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Website | https://www.underyourskin.us |
Social |
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About
Under Your Skin is a results-driven Swedish beauty brand using plant stem cells and high-performance bioactives to deliver visible results for skin and scalp—without compromising on safety. Developed and made in Sweden, each formula is dermatologist-tested, vegan, cruelty-free, and designed for sensitive skin. What sets the brand apart is its commitment to both performance and purity: every product is evaluated by third-party toxicologists to ensure it is free from endocrine disruptors, carcinogens, and environmentally harmful ingredients.
With over 2,100 banned ingredients—surpassing even EU standards—Under Your Skin redefines what “clean” can mean: clinically effective, scientifically vetted, and sustainable. All ingredients are biodegradable within 28 days under OECD standards, and every decision is made with both human and environmental health in mind. Now expanding globally through retail partners like Credo Beauty, Under Your Skin is raising the bar for modern beauty—where results, safety, and responsibility go hand in hand.
Founding Story
Under Your Skin was founded in Sweden by Lovisa and her mother, Christina, driven by a shared passion for creating beauty products that are gentle on both the body and the environment. Their journey began when Lovisa developed a hormonal imbalance in her 20s, which prompted them to take a closer look at the harsh, synthetic ingredients in everyday cosmetics.
Determined to find a better way, they set out to craft solutions that blend the power of nature with science, while celebrating the beauty of Sweden’s pristine landscapes. What started as a mission to rid cosmetics of harsh chemicals has since grown into one of Sweden's fastest-growing beauty brands.
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