Simply Magnetic Me's SewSafe™ magnetic closures make changes practically effortless, and their supremely soft fabrics are cozy and sustainable. Simply Magnetic Me is here for you—to provide the building blocks for baby’s wardrobe with no-fuss essentials for everyday (& night) wear.

Simply takes the guesswork out of baby apparel shopping, offering curated multi-packs with built in savings. Create your own bundle by mixing and matching packs across a range of styles, prints, and sizes. The more outfits in your cart, the more you save. Simply put, you get 100% organic cotton essentials customized to your needs and budget.

Simply believes that making good decisions for your baby means making good decisions for the planet. Simply's apparel is GOTS certified, 100% organic cotton, meaning fibers are grown without pesticides, harsh chemicals or GMOs. Simply's dyes and oils are biodegradable and free of harsh chemicals, and facilities maintain fair labor practices at all times.