Ojaswe is a regenerative food company making delicious fare that is good for both humans and the planet. Because they are deeply committed to positive climate impact, they decided to send all their May customers a bit of carbon removal as a thank you.
Founding Story
Ojaswe Co. was born from one key belief: that we all deserve food that can nourish both us and our planet.
We call ourselves a regenerative food company, rooted in cultural fusion. The food we bring you is sourced from farmers who care for the soil, in formats that are easy to use.
Yes, our food is vegan & gluten-free. And no, you don't have to be either to enjoy both. We're not here to judge what you eat. We're here to make the most versatile , sustainable, delicious food that comes together in under 10 minutes.
Yes, our food is rooted in cultural fusion. To us, the "fusing" is a combination of local and regional ingredients, cross-pollinated with non-local flavors and techniques.
Yes, we are focused on climate-action. We are on a mission to build climate-resilient food systems on a rapidly warming planet. For us, this means building equitable, traceable supply chains for legumes & small grains
Community is everything to us. We know that the only way to do build a solid food system is through collaboration and partnership with folx in different roles in our food supply chain: farmers who are good land stewards, chefs, educators, and you.
We host events, classes & more to build and nurture our community. Sign up to our newsletter and be the first to learn about them.
As a business owned by a queer woman of color, we're hell-bent on constantly learning & un-learning. Drawing our examples from other businessesthatwe admire, we value courage, empathy, equity & joy.
What does Ojaswe mean?
Ojaswe is a portmanteau: Ojas is the Sanskrit word for vitality + We (yup, like all of us.)
It’s a bit on the nose, sure. But it’s also true. Our vitality is tied to the vitality of the planet.
We have one planet and all of us are stewards of this planet. Our individual actions make up a collective whole and we can channel this to care for our planet.
Who is behind this?
Ash - the founder of Ojaswe is a queer, immigrant person of color. A cultural analyst + anthropologist by training, Ash worked in Big Food before leaving to go work (very, very briefly) on a regenerative farm. As a third-culture kid her food is a combination of everywhere she has lived. Ojfter her farm stint, she realized how hard it was to find truly sustainable, culturally relevant food. So she founded Ojaswe to answer one complex question: In the face of climate change, how do we make and responsibly enjoy culturally relevant food in a globalized world?
She is supported by a small but incredible team consisting of a recipe developer, a chef-designer, and an operations wizard.
