CHICAGO, IL (June 26, 2025) – Knead Cats, a leading cat brand known for the world’s first therapeutic cat bed, is proud to announce its support for National Adopt a Cat Month this June by promoting cat adoption and improving the lives of newly adopted felines.

To further this initiative, Knead Cats has partnered with Stray Cat Alliance, the largest cat rescue in Los Angeles, to donate cat beds to individuals and families who are adopting cats. Additionally, the brand collaborated with Arm & Hammer Cat Litter, another prominent name in the cat industry, to host a social media giveaway.

"We proudly refer to ourselves as a company of unapologetic cat lovers," said Ben Li, co-founder of Knead. "We are thrilled to support the initiatives of National Adopt a Cat Month and to partner with amazing cat rescues and cat-loving brands to highlight the joys of cat adoption and provide support as cats transition into their new homes."

As part of the collaboration with Stray Cat Alliance, Knead will provide a selection of high-quality cat beds to the organization. Up to 10 adopted cats will receive these cozy and comfortable beds, which will be given to their new owners upon adoption, ensuring owners feel proud, ready, and secure when adopting a new cat.

“At Stray Cat Alliance, we want all cats to be healthy, valued, and safe. Cat adoption plays a huge role in our work.” said Christi Metropole, President and CEO of Stray Cat Alliance. “Partnering with Knead Cats during National Adopt a Cat Month helps us go a step further —ensuring that cats start their new lives with comfort, care, and dignity. A cozy bed may seem simple, but it’s a powerful symbol of love and belonging.”

In addition, Knead partnered with Arm & Hammer Cat Litter to drive cat adoption through an Instagram giveaway—surprising one Morris Animal Refuge adopter and two lucky followers with the ultimate starter kit to welcome their new cats with comfort and care.

“At Arm & Hammer Cat Litter, we’re deeply committed to helping cats find—and stay in—loving homes,” adds Arm & Hammer Cat Litter. “Partnering with Knead, Morris Animal Refuge, and others allows us to empower new pet parents and create warm, safe spaces where adopted cats can truly thrive.”

Beyond National Adopt a Cat Month, Knead is dedicated to designing products to provide ultimate comfort for cats. Each bed is scientifically crafted to relieve the often-overlooked pain, swelling, and inflammation associated with feline arthritis. This is achieved through features on the bed such as proprietary nano-heating technology, orthopedic memory foam and heat-activated herbal pads.

For more information about Knead's initiatives for National Adopt a Cat Month, including details on the social media giveaway and shelter partnerships, please visit www.kneadcats.com and/or follow them on Instagram (@kneadcats).

ABOUT KNEAD CATS

Knead is passionately dedicated to improving the lives of cats by creating products that provide the comfort and care they truly deserve. Merging functionality with style, Knead aims to strengthen the bond between cats and their owners, driven by a science-backed understanding of feline needs. Committed to innovation and purpose-driven solutions, Knead empowers cat lovers to feel proud of the care they provide. The Knead Therapeutic Bed won the 2024 Pet Business Industry Recognition Award in the cat beds category. Discover more at www.kneadcats.com.

MEDIA CONTACT:

Brittney Scardina

FORGE PR

brittney@forgepr.com