|Headquarters||Fort Collins, CO|
Health & Wellness
|Press Contact||Stephanie Robbins|
Compassion, Integrity, and Excellence
Joy Organics is the world’s leading premium CBD broad and full-spectrum CBD brand. Utilizing the latest technology and sourcing the finest ingredients, Joy Organics crafts nano softgels, vegan CBD gummies, USDA Certified Organic Tinctures and Salves, and more!
Since it started in 2018, the Colorado-based brand has fulfilled over 130,000 orders for customers across the nation. Joy Organics aims to take charge of the CBD industry with the highest quality hemp oil products and unmatched transparency and customer service.
Joy Organics’ core value of compassion extends beyond their employees and customers and includes a dedication to environmental consciousness. Through carbon neutral shipping, their use of recyclable materials, their giveback initiatives, their regenerative farming practices, and a commitment to sourcing organic whenever possible, the team at Joy Organics' hopes to lead the way in sustainability and leave the world better than they found it.
Joy Organics was created with a clear initiative: to develop premium CBD products through innovation and excellence, with service to match.
This dedication to product quality and customer care stems from CEO and Co-Founder Joy Smith’s own personal journey with CBD. As a mother, grandmother and humanitarian, she has always wanted to bring comfort and compassion to as many people as she could reach. Her serendipitous discovery of CBD fell perfectly in line with this passion.
As she started to struggle with sleep and other issues, Joy began looking for natural support for her body. Her son mentioned she may find what she was looking for with CBD. Joy purchased many products from many brands, but only a couple of them provided positive effects. Little did she know that this experience would be the beginning of an incredible journey.
Co-Founder Todd Smith, Joy’s husband and chief partnership officer, has 28 years of experience with the world’s leading metabolic health company, which has proved to be invaluable to Joy’s mission. Todd is also a respected author and international speaker on personal and professional excellence. Joy’s son, co-founder and chief marketing officer — founded and owns a high-level digital marketing agency, bringing a wealth of experience in the marketing sector to the table. As they ideated and mulled over the possibilities, a business was born.
Now, Joy’s daughter Danielle runs the second Joy Organics location in Austin, TX.
Before Joy Organics, Barry was an entrepreneurial senior executive and consultant with broad experience managing various business functions with a focus on international business development, sales, marketing, leadership, and organizational development for both new ventures and established companies.
Barry constructed detailed business plans, assembled top teams, and built the necessary alliances to launch and grow several successful businesses and divisions over the past 25+ years in the U.S., Canada, Europe, East Asia, South America, and India.
Barry is committed to building conscious leadership and businesses incorporating the principles of Conscious Capitalism. He has built values-driven teams committed to higher purpose and the triple bottom line: people, profit, and planet. His commitment to all stakeholders is supported by his complexity of thought to create Win6 solutions where all key stakeholders win.
Shortly after Joy Organics’ founding, Barry joined to oversee operations for the newly-founded but rapidly-growing brand. In 2020, he became CEO and has helped cultivate a company culture that empowers and equips employees to grow and thrive both personally and professionally.
Gerrid founded Joy Organics alongside his mom, Joy Smith and dad, Todd Smith. Together with his uncle Barry Smith, they’ve created a CBD brand that leads the way in quality and transparency.
Before Joy Organics, Gerrid was running a multi-million dollar internet marketing firm called Blackfin. At just 18 years old, Smith decided to not only jump into SEO but jump into the most competitive space for SEO, personal injury attorneys and began to build his skills and company from the ground up.
Quoted in CIO Magazine, Entrepreneur Magazine, Inc.com, and Search Engine Journal, Gerrid was recognized as an innovator and industry-leader.
In the Spring of 2018, Gerrid first began researching the CBD industry. When he heard that his mom was having difficulty sleeping, and hadn’t had a complete night’s rest in about two years, he recommended she try CBD.
The results spoke for themselves, but the industry was untrustworthy, with many businesses merely looking to get rich quick. As a result, many dismissed CBD entirely. Gerrid and his family decided to solve the problem themselves and create Joy Organics
As a dynamic entrepreneur for 40 years, Todd Smith has enjoyed extraordinary personal and professional success. He owned his first business at 18, became one of the youngest Realtors ever inducted into RE/MAX’s Hall of Fame at 28, and has become an internationally recognized leader and trainer in the direct selling industry.
Todd’s long journey has taught him that success comes from the compounding effect of doing the “little things” correctly and consistently. He is the author and creator of Little Things Matter—a resource for all those who place a priority on being the best they can be.
Little Things Matter is the first step in a comprehensive program designed to help people improve their businesses and personal lives, one little thing at a time.
Today Todd is living the life of his dreams and working with his son, Gerrid Smith and brother, Barry Smith. In April of 2018, they—alongside Joy Smith—founded Joy Organics. Joy Organics has become a rapidly-growing and industry-leading CBD company specializing in premium CBD products. Todd's main role is overseeing the sales divisions including wholesale and mass retail. He also oversees product development and supply chain.