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Overview

Date Established 01/2018
Founder Wyatt Lehmenkuler
Industries
E-commerce & Retail
Fashion
Retail
Website https://www.hometownapparel.com

About

Hoodies make great gifts — cozy, practical, and loved by nearly everyone. The personal touch makes Hometown Apparel special: each hoodie (and tee) is designed with a specific hometown, city, or small community. With over 100,000 towns across the USA represented, it’s easy to find a style that connects directly to the place your loved one calls home.

The result? A gift that goes beyond “just another hoodie.” It’s a thoughtful, meaningful keepsake saying, “I remembered where you’re from.”

All products are designed and printed in California with quality and comfort in mind, making them a reliable go-to for gifting season after season.

✨ Why Editors Love It for Gift Guides

  1. Perfectly giftable: Hoodies are a practical, cozy staple — now made thoughtful through hometown personalization.
  2. Truly unique: With 100,000+ hometowns available, there’s something for nearly everyone on your list.
  3. Made in the USA: High-quality, print-on-demand apparel ensures quick turnaround and reliable craftsmanship.


Founding Story

Founded in 2018, Hometown Apparel began with a simple mission: to bring hometown pride to life in everyday apparel. What started as a few designs has now scaled to over 100,000 towns, powered by an in-house design system and a team dedicated to representing every community, big or small.

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