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Just in time for the festive season, luxury lingerie brand Hanky Panky proudly announces the launch of its highly anticipated 2025 Holiday Collection, alongside the celebration of its perennial best-selling essentials and new exclusive collaboration pieces with model, influencer and brand muse, Lexi Wood. Shop the Hanky Panky gift guide online.
Holiday Collection Highlights
This year, Hanky Panky captures the joy and texture of the holidays with carefully curated gift-ready pieces:
- Festive capsule sets including the Signature Lace® Low Rise Thong Holiday Cracker and the Holiday 25-Pack Advent Calendar — ideal for gifting or seasonal self-indulgence.
- Rich holiday color-stories (e.g., Deep Waters Blue, Dark Pomegranate Red, Ballet Pink) and celebratory prints such as “Gingerbread House” and “Festive Lights”.
- Thoughtfully packaged holiday boxes and “wrapped and ready” options, making gifting effortless and luxe.
- A wide range of gift categories: under-$50 options, premium sets under-$100, party-ready picks, his & hers packs, and one-size collections for inclusive sizing.
The Holiday Collection reinforces Hanky Panky’s commitment to combining comfort, style and occasion-appropriate celebration — delivering pieces that are as satisfying to wear as they are to gift.
Best Sellers That Define the Brand
What sets Hanky Panky apart isn’t just seasonal exclusives — it’s the timeless foundations that women (and men) trust year-round. The Holiday Gift Guide spotlights the brand’s signature icons such as:
- The famous Signature Lace® Original Rise Thong (known as “the world’s most comfortable thong®”) — a staple in every wardrobe.\
- Build-Your-Own-Bundle (BYOB) multi-packs and 3-for-$54 deals — popular for gifting or wardrobe refreshes.
- Extended sizing and one-size styles via the YourFit™ collection, showing Hanky Panky’s dedication to inclusivity.
The Lexi Wood x Hanky Panky Capsule
This season’s major standout: the arrival of the exclusive Lexi Wood collaboration collection. Merging Lexi’s signature glamorous aesthetic with Hanky Panky’s comfort-first design, this limited-edition capsule includes:
- The Lexi Wood x Hanky Panky Alina Square-Neck Cami in Black, priced at $68.
- The Alina Mini Skirt Black, priced at $50.
- The Kristi Square-Neck Chemise Black, priced at $98.
- High-end statement pieces including the Victoria Silk Pant in Lexi Blush/Black at $450, and the Lucy Catsuit at $135 — each reflecting elevated luxury and bold design.
This collab marks Hanky Panky’s move into an elevated fashion-lingerie space, offering premium pieces that serve both as lingerie and outer-wear. Lexi Wood’s design sensibility brings edge and sophistication, complementing the brand’s heritage of comfort.
About Hanky Panky
Founded in 1977, Hanky Panky is obsessed with making women and men feel comfortable, confident and chic. With its signature lace, inclusive sizing and longstanding mantra — “the world’s most comfortable thong®” — the brand has grown into a global lingerie lifestyle label. Its commitment to quality, innovation and fit has made it a favorite in both lingerie drawers and gift guides.
Media Contact
Kaila O’Connor
Email: koconnor@kmoconsulting.org
Our love language is empathy
It doesn’t get more intimate than underwear, and we embrace that closeness by being real and open about what some might deem taboo. We talk about sexual health, changing bodies, mental health, and relationships. We want to know what you think–how you speak about your own body.
We’ve been around for a while. Since 1977, actually. We’re like your wise older sister who lived abroad, your best friend who has her life together but also knows what it’s like not to have your life together at all–there’s no judgement here. We’re here to make you comfortable in every way we can–in your undies and in your own skin.
We want to lift you up, but we also want to take the pressure off: You don’t have to be your best self all the time. All you have to be is yourself—all the versions of you. The you on a good day, the you on a bad day, the boss you, the lazy weekend you, the PMS you, the you that takes self-care seriously—and every you in between.