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January 13, 2026 — Hanky Panky announces the launch of its new Valentine’s Day Collection, a curated edit of the brand’s most giftable lingerie and underwear styles in playful, love-forward prints and elevated colorways designed for date night, self-love, and Galentine’s gifting. The collection is available now exclusively online at: hankypanky.com/collections/valentines-day-collection.
Built around Hanky Panky’s iconic comfort and fit, the Valentine’s Day Collection spotlights the brand’s bestselling silhouettes and fabrics—think “the most comfortable (Signature Lace) thong” reimagined in seasonal prints and new colors hues made to mix, match, and gift.
Collection Highlights
- Prints made for February 14: Romantic, graphic, and flirty patterns
- Fan-favorite thong in new seasonal colors: Signature Lace now available in “Sealed With a Kiss” Pink, “Paloma Pink”, and “Love Potion” Purple
- Matching moments: Coordinating tops and bras
- Inclusive sizing across key styles: OS (4-14) Signature Lace to spanning core sizes and extended size options in select prints and silhouettes
- One-size gifts: Signature Lace Matchbox three and five-packs
Availability
- The Hanky Panky Valentine’s Day Collection is available now at: hankypanky.com/collections/valentines-day-collection.
- Press assets / samples: High-res imagery and product samples are available upon request, email Kaila at koconnor@kmoconsulting.org.
- Hanky Panky's affiliate program is on Ascend by Partnerize ID #6335 and offers 20% commission to in-network publisher partners in addition to Skimlinks.
About Hanky Panky
Hanky Panky is an iconic lingerie and intimates brand known for its signature lace designs, exceptional comfort, and standout fit. With a focus on feel-good lingerie that looks as good as it wears, Hanky Panky offers a wide range of underwear, bralettes, lingerie, and sleepwear designed to celebrate confidence every day.
Media Contact: Kaila O’Connor, koconnor@kmoconsulting.org
Our love language is empathy
It doesn’t get more intimate than underwear, and we embrace that closeness by being real and open about what some might deem taboo. We talk about sexual health, changing bodies, mental health, and relationships. We want to know what you think–how you speak about your own body.
We’ve been around for a while. Since 1977, actually. We’re like your wise older sister who lived abroad, your best friend who has her life together but also knows what it’s like not to have your life together at all–there’s no judgement here. We’re here to make you comfortable in every way we can–in your undies and in your own skin.
We want to lift you up, but we also want to take the pressure off: You don’t have to be your best self all the time. All you have to be is yourself—all the versions of you. The you on a good day, the you on a bad day, the boss you, the lazy weekend you, the PMS you, the you that takes self-care seriously—and every you in between.