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Giselle Stella

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Giselle Stella

Luxury without Limits

Overview

Date Established 12/2023
Founder Allean "Ally" Davis
Industries
E-commerce & Retail
Website https://www.Gisellestella.com
Social

About

Giselle Stella is a Black-owned, woman-owned jewelry brand redefining luxury with hypoallergenic, water-resistant, and tarnish-free designs crafted for longevity and style. Founded by Allean "Ally" Davis, Giselle Stella was built on the belief that everyone deserves to access high-quality, trend-forward jewelry without the exorbitant price tag.


Rooted in empowerment and accessibility, Giselle Stella aims to curate timeless pieces that are as functional as they are beautiful, while maintaining ethical practices and prioritizing customer satisfaction. The brand is more than just jewelry, it’s about fostering confidence, self-expression, and community. Whether you're making a bold statement or seeking an everyday essential, Giselle Stella is your go-to destination for affordable luxury made to last.

Founding Story

For over 20 years, I worked in the jewelry industry, climbing from sales floors to the director’s seat of merchandising at a Fortune 500 company. I learned the ins and outs of jewelry, from wholesale to retail, from the sparkle that catches a shopper’s eye to the quiet details of quality that keep them coming back. But I also saw a problem: jewelry was often priced with steep markups, making it difficult for everyday women to experience the confidence that comes with wearing something beautiful.

Then came the moment that changed everything. After being asked to choose between an unbalanced work-life schedule with little reward and the family I hold dear, I made the difficult choice to step away. It wasn’t easy, but it was necessary. Eight months later, I realized it was divine intervention; God had cleared a path for me to create something new, something greater.

That something became Giselle Stella, named after my daughter, a gift from God who made me a mother. Just as she embodies love, light, and the future, this brand represents all of those values: faith, beauty inside and out, and togetherness.

I wanted Giselle Stella to disrupt the jewelry industry by offering exclusive, limited-edition collections that are tarnish-free, water-resistant, and hypoallergenic, pieces that people could wear every day without worry. Not only affordable, but also luxurious. Not only stylish, but also meaningful. Every design would tell a story of confidence, empowerment, and kindness.

But this brand is more than jewelry. It’s a movement. From building scholarships and supporting small businesses to creating community-driven events, Giselle Stella is about giving back as much as it is about shining bright. Our goal is to make everyone feel seen, valued, and inspired, to recognize beauty both inside and out.

When people ask what Giselle Stella means, I always smile and say:

“It’s exactly what you were looking for.”

Products

"I AM WORTHY" Gold Necklace
"I AM WORTHY" Gold Necklace $34.99
"BE THE CHANGE" Cuff
"BE THE CHANGE" Cuff $34.99
5 Ring Gold Hoop Earrings
5 Ring Gold Hoop Earrings $54.99
Agape Love Knot Gold Heart Necklace
Agape Love Knot Gold Heart Necklace $35.00
Amour Double Chain Gold Bracelet
Amour Double Chain Gold Bracelet $47.00
Angie Gold Cuff
Angie Gold Cuff $34.99
Arya Geometric Huggie Hoop Earrings
Arya Geometric Huggie Hoop Earrings $30.00
Azura Geometric Gold Hoop Earrings
Azura Geometric Gold Hoop Earrings $27.00
Bow Open Gold Ring
Bow Open Gold Ring $36.00
Bunmi Gold Cuff
Bunmi Gold Cuff $34.99
Cat-eye Crystal
Cat-eye Crystal $29.99
Chasing Dreams
Chasing Dreams $17.99
Cherished Cross Gold Necklace
Cherished Cross Gold Necklace $35.00
Chloe Gold Necklace
Chloe Gold Necklace $39.99
Chunky Oval Charm Necklace
Chunky Oval Charm Necklace $64.99
Cross Gold Anklet
Cross Gold Anklet $31.00
Beaded Cross Ring
Beaded Cross Ring $19.99
Beso "X" Stud Earrings
Beso "X" Stud Earrings $34.00
Chloe Gold Bracelet
Chloe Gold Bracelet $34.99
Celebratory Gift Card
Celebratory Gift Card $30.00
Ella Gold Slide Pendant
Ella Gold Slide Pendant $40.00
Crystal Bypass Ear Cuff
Crystal Bypass Ear Cuff $30.00
Crystal Diamond Bangle
Crystal Diamond Bangle $34.99
Faithful Catch
Faithful Catch $19.99
Festive Fir
Festive Fir $19.99
Droplet Gold Stud Earrings
Droplet Gold Stud Earrings $42.00
Eliza Gold Cuff
Eliza Gold Cuff $34.99
Harmony Oval Ring
Harmony Oval Ring $19.99
Honeybee Delight
Honeybee Delight $24.99
Little Prince
Little Prince $19.99
Lock Gold Bracelet
Lock Gold Bracelet $38.00
Harmony Disc Layered Necklace
Harmony Disc Layered Necklace $49.99
Heart Duo
Heart Duo $19.99
Mama Gold Pendant
Mama Gold Pendant $34.99
Meadow Beaded Stretch Gold Bracelet Set
Meadow Beaded Stretch Gold Bracelet Set $45.00
Jonique Gold Cuff
Jonique Gold Cuff $44.99
Kendall Gold Cuff
Kendall Gold Cuff $34.99
Kayla Open Gold Ring
Kayla Open Gold Ring $30.00
Minty Fresh
Minty Fresh $19.99
Madeline Bow Gold Necklace
Madeline Bow Gold Necklace $34.00
Tri-Layered Adjustable Ring
Tri-Layered Adjustable Ring $30.00
Tree Of Life Pendent
Tree Of Life Pendent $24.99
Twisted Ear Cuff
Twisted Ear Cuff $25.00
Moda Gold Necklace
Moda Gold Necklace $29.99
Valor Dog Tag Necklace
Valor Dog Tag Necklace $39.99
Nova Link Cuff
Nova Link Cuff $37.00
Vixen Textured Stud Earrings
Vixen Textured Stud Earrings $34.99
Olive Leaf Adjustable Ring
Olive Leaf Adjustable Ring $30.00
Regal Ear Cuff
Regal Ear Cuff $29.99
Regal Royal Blue in Gold Hoop Earrings
Regal Royal Blue in Gold Hoop Earrings $40.00
Pearl Poodle Stud Earrings
Pearl Poodle Stud Earrings $37.00
Radiant Faith Cross Pendant
Radiant Faith Cross Pendant $35.00
Reaction Hoop Earrings
Reaction Hoop Earrings $24.99
Reaction Link Ring
Reaction Link Ring $24.99
Zara Black Drop Layered Gold Pendant
Zara Black Drop Layered Gold Pendant $46.00
Sabriya Wavey Hoops
Sabriya Wavey Hoops $49.99
Eboni Gold Hoop Earrings
Eboni Gold Hoop Earrings $44.99
Dragon Cuban Chain Bracelet
Dragon Cuban Chain Bracelet $99.99
Dragon Cuban Chain
Dragon Cuban Chain $149.99
Aurora Stud Earrings
Aurora Stud Earrings $34.99
"MAMA" Gold Stud Earrings
"MAMA" Gold Stud Earrings $34.99
Bamboo Bone Bangle
Bamboo Bone Bangle $29.99
Basil Gold Stud Earrings
Basil Gold Stud Earrings $34.99
Beaded Ear Cuff
Beaded Ear Cuff $25.00
Beaded Elegance Bangle
Beaded Elegance Bangle $33.00
Bypass Ear Cuff
Bypass Ear Cuff $25.00
Classic High Polish Bangle
Classic High Polish Bangle $24.99
Coastal Charm Ear Cuff
Coastal Charm Ear Cuff $30.00
Conquer Beaded Men’s Cuff
Conquer Beaded Men’s Cuff $29.99
Renee Hoop Earrings
Renee Hoop Earrings $69.99
Rippled Hoop Earrings
Rippled Hoop Earrings $30.00
Renegade Watch Band Men’s Bracelet
Renegade Watch Band Men’s Bracelet $44.99
Rustic Radiance Stud Earrings
Rustic Radiance Stud Earrings $44.99
Stacked Harmony Ring
Stacked Harmony Ring $29.99
Spiral Twist Ear Cuff
Spiral Twist Ear Cuff $25.00
Textured Wide Open Ring
Textured Wide Open Ring $35.99
THE WORLD IS YOURS Gold Necklace
THE WORLD IS YOURS Gold Necklace $34.99
Timeless Texture Hoop Earrings
Timeless Texture Hoop Earrings $39.99
Linked Legacy Necklace
Linked Legacy Necklace $68.00
I AM ENOUGH Gold Necklace
I AM ENOUGH Gold Necklace $35.00
Infinity Ear Cuff
Infinity Ear Cuff $19.99
Joanna Curb Link Gold Bracelet
Joanna Curb Link Gold Bracelet $43.00
Josephine Textured Gold Hoop Earrings
Josephine Textured Gold Hoop Earrings $40.00
Milly Square Beaded Gold Bracelet
Milly Square Beaded Gold Bracelet $36.00
Nail Edge Bangle
Nail Edge Bangle $29.99
Neo Infinity Hoop Earrings
Neo Infinity Hoop Earrings $23.00
Nicole Stretch Bracelet
Nicole Stretch Bracelet $29.99
On Edge Luxe Hoop Gold
On Edge Luxe Hoop Gold $44.99
Oval Hoop Adjustable Ring
Oval Hoop Adjustable Ring $30.00
Penelope Toggle Link Necklace
Penelope Toggle Link Necklace $49.99
Smooth Bold Ear Cuff
Smooth Bold Ear Cuff $29.99
Soft Twist Cuff
Soft Twist Cuff $34.99
Aviation Anklet
Aviation Anklet $35.00
Cruller Circle Gold Necklace
Cruller Circle Gold Necklace $30.00
Curved Cross Ear Cuff
Curved Cross Ear Cuff $24.99
Disk Hoop Earring
Disk Hoop Earring $29.99
Double Twist Ear Cuff
Double Twist Ear Cuff $35.00
Double Twist Open Gold Ring
Double Twist Open Gold Ring $32.00
Droplet Gold Pendant
Droplet Gold Pendant $33.00
Eden Pearl Gold Necklace
Eden Pearl Gold Necklace $44.99
Elaina Gold Cuff
Elaina Gold Cuff $44.99
Elaine Gold Hoop Earrings
Elaine Gold Hoop Earrings $50.99
Hammered Ear Cuff
Hammered Ear Cuff $30.00
Heart Link Adjustable Ring
Heart Link Adjustable Ring $30.00
High Polished Gold Ear Cuff
High Polished Gold Ear Cuff $30.00
Interwoven Men’s Cuff
Interwoven Men’s Cuff $44.99
Jae Circle Layered Pendant
Jae Circle Layered Pendant $38.00
Luxury Hoop Earrings
Luxury Hoop Earrings $49.99
Maven Double Chain CZ Bracelet
Maven Double Chain CZ Bracelet $29.99
MORE SELF LOVE Necklace
MORE SELF LOVE Necklace $34.99
Mermaid Tail Adjustable Ring
Mermaid Tail Adjustable Ring $29.99
Vintage Textured Ear Cuff
Vintage Textured Ear Cuff $25.00
Veronica Open Gold Ring
Veronica Open Gold Ring $21.00
Pearl Elegance Ear Cuff
Pearl Elegance Ear Cuff $29.99
Norma Link Gold Bracelet
Norma Link Gold Bracelet $38.00
Nina Cuban Bracelet
Nina Cuban Bracelet $124.99
Interlocked Gold Necklace
Interlocked Gold Necklace $33.00
Diagonal Twist Ring
Diagonal Twist Ring $30.00
Ayzen Gold Ring
Ayzen Gold Ring $24.99
Nina Cuban Necklace
Nina Cuban Necklace $179.99
Paw Stud Earrings
Paw Stud Earrings $19.99
Wanderlust Wrap
Wanderlust Wrap $64.99
Sleek Flat Ear Cuff
Sleek Flat Ear Cuff $24.99
Shell Ear Gold Cuff
Shell Ear Gold Cuff $34.99

Team Bios

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Ally Davis

Founder

see bio

Allean "Ally" Davis


Allean "Ally" Davis is a visionary entrepreneur and founder of Giselle Stella, a Black-owned, woman-owned jewelry brand that specializes in hypoallergenic, water-resistant, and tarnish-free designs. With over 20 years of experience in the jewelry industry, Ally worked her way up the corporate ladder, excelling in wholesale, retail, and e-commerce, and ultimately serving as a Director of Merchandise.


In 2023, Ally turned her passion for high-quality, affordable jewelry into a thriving business, disrupting the traditional markups of the jewelry market. Giselle Stella is known for creating timeless pieces that combine luxury and functionality, perfect for customers seeking bold statement pieces or everyday essentials.


A proud mom-preneur, Ally is dedicated to building a brand that empowers customers to express their individuality and elevate their style. Her mission is to foster a community of confident, fashion-forward individuals while prioritizing affordability and quality. When she’s not designing or leading her team, Ally is often found engaging with customers, sharing styling tips, and inspiring others to embrace their unique shine.


Under Ally’s leadership, Giselle Stella has grown into a trusted name for modern, accessible jewelry that seamlessly blends beauty and practicality.



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