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Decolet the label
Luxury Swimwear and Resort Wear
Overview
| Date Established | 04/2023 |
| Founder | Azita Javdan |
| Industries |
Fashion
Sustainability
Retail
|
| Website | https://www.decoletthelabel.com/ |
| Social |
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About
Decolet the label is a luxury swimwear and resort-wear brand based in Los Angeles, dedicated to sustainability and creating garments with a positive impact on the environment. Our mission is to offer stylish and environmentally conscious pieces that inspire confidence and empower individuals to embrace their unique style. For our resort-wear collection, we prioritize the use of natural fibers that are hand-knitted with a focus on reducing waste. This approach not only adds a unique touch to our designs but also reflects our dedication to sustainability by promoting responsible production practices.
Our design philosophy revolves around attention to detail and premium fits in eye catching colors making our pieces stand out in every setting. We believe in creating more than just clothing; we aim to inspire you to create your own special memories while feeling carefree and confident in our pieces. Our metal logo, adorned with a centered clear crystal, serves as a reminder to embrace the light within yourself and feel empowered every time you wear our garments.
Decolet the Label has been featured in Sports Illustrated May 2025 Swim Issue, worn by the talented Parris Goebel as part of their big issue alongside the iconic Salma Hayek. Best of Swim picks Decolet as one of the best standout swimwear brands for Summer 2026. Our signature luxe swimwear also made waves in Modeliste Magazine, recognized as one of their must-have swimwear of the Season. From editorial pages to sandy shores, Decolet continues to redefine swim with timeless silhouettes and sustainable craftsmanship.
Founding Story
This brand began in a moment when I realized something was missing in my life — not more clothes, but more feeling.
More softness. More ease. More beauty in the everyday.
Whenever I traveled, I felt like a better version of myself.
More relaxed. More confident. More connected.
More alive.
I didn’t want that feeling to fade the moment I came home.
So I started designing pieces that captured the energy of those moments —
the sunlight, the serenity, the spontaneity, the joy.
Clothing that could shift your mood, not just your outfit.
Styles that feel as effortless as vacation, even on your busiest day.
Decolet is not just a label.
It’s a state of mind — one you can wear.
Every fabric we choose, every detail, every curve, every color…
It’s all designed to bring you back to that version of you who feels:
calm, confident, feminine, inspired, and present.
Where every day feels like a vacation — not because of where you are, but because of who you get to be.
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