BetterMe Store

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Overview

Date Established	01/2017
Founder	Victoria Repa
Industries	Health & Wellness E-commerce & Retail Fashion Sports Fitness Beauty Home Lifestyle Outdoor Adventure
Website	https://store.betterme.world/
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About

BetterMe Store was born with a clear mission—to empower people of all shapes and sizes to embrace their individual paths towards a healthier, happier life. The brand offers a diverse range of designs and styles, from cozy sweatpants to sexy catsuits in a broad spectrum of colors and prints. With sweat-proof, soft, and sleek fabrics and sizes ranging from XS to 2XL, everyone can feel confident, supported, and stylish.

We BetterMe Store launched a collection of Exercise and Fitness Equipment that provides fitness enthusiasts with tools that enhance workout experiences regardless of fitness level or location.

Founding Story

The vision of the brand comes from the personal experience of BetterMe founder and CEO, Victoria Repa. Victoria, a certified health coach, Pilates instructor, and a top life coaching voice on LinkedIn, understands that true wellness goes beyond physical fitness. She advocates for a holistic approach to well-being and personally tests every design that goes into BetterMe Store's products. Years of experience in various sports have given her a keen understanding of what works to look and feel good towards a healthier lifestyle.

“My vision for BetterMe athleisure goes beyond just adding another name to a crowded market. It's about creating clothing that ignites confidence,” says Victoria. “As a young girl, I struggled with shyness and my weight. This experience taught me that societal pressures can exacerbate insecurities. Confidence makes you project strength, a sense of accomplishment, and, yes, even sexiness. When you believe in yourself, what once seemed impossible suddenly feels attainable. Our activewear is designed to be more than just gear, it manifests of that belief.”