by Paige Garrett
Running a business is often an expensive endeavor. No matter what your business does, there are a lot of costs associated with simply day-to-day operations. You have to pay for employee salaries and expenses, website hosting and maintenance, taxes, insurance, shipping materials, marketing and PR, the list can go on and on. Doing what you can to reduce your business expenses is a top priority.
Lucily, there are tons of companies that can help you navigate all of these needs without continually adding to your budget. You’ll still have expenses, of course, but these 5 tools can help you shave a bit from your business expenses without sacrificing resources.
Joining Press Hook for your public relations needs is a great option to streamline costs while allowing ongoing brand visibility, copywriting, sample requests, and media relations. Brands can create a profile for free or choose from 3 tiers of membership options, with Press Hook’s basic PR plan starting at just $149/month. For context, using a traditional public relations agency would likely run a company anywhere from $2k - $5k (on the low end!) for a monthly retainer.
Stay organized and track progress with Google Docs
Google Docs is a free, easily accessible tool for documents and presentations that you need to share within your company. With the same general program offerings as Word, Google Docs will allow for real-time editing updates between multiple users across documents, spreadsheets, and slide presentations. Companies can format Google docs to assist in tracking projects, timelines, due dates, and beyond, all for free!
A runner-up for affordable project management tracking is AirTable, which offers both free and premium plans and can track all aspects of task management.
Use freelancer networks to outsource odd jobs
Websites such as Fiverr and Upwork can be a goldmine for freelance talent in almost any field imaginable. Whether the project is big or small, you’re likely able to find a specialized freelancer who can help. As freelancers often work hourly, you’re likely to get a better deal than hiring an agency or other company outright.
Use Toggl for hourly tracking
Toggl is an immensely helpful site for tracking productivity, working hours, projects, and more. Free for up to 5 team members—and then offering plans from $10/month—Toggl can help streamline freelancer hours, allow you to see where and how employees dedicate their time, and assist in daily time management and task planning.
Use Gusto for online payroll, taxes, benefits, and HR
Gusto is a one-stop shop for business overhead including payroll, taxes, and HR. The online platform can be utilized for sending offer letters, employee onboarding, calculating taxes, running payroll, outsourcing HR professionals, and offering employee benefits. Entry plans start at $39/month, making the user-friendly platform one of the most wallet-friendly options available.
Want to try Press Hook's digital PR services for yourself? Reach out to schedule a demo or sign up here.