How Instagram Shop Product Tagging Can Boost Your Business
April 6th, 2022
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Nowadays, there are so many ways that you can work to grow your business. From engaging with media (which Press Hook is obviously in favor of!), to attending trade shows and conferences, to growing your social presence, you've got a lot on your plate. But not everything has to mean consistent effort, day in and day out. Press Hook can help with your media initiatives, of course, and now an Instagram for Business feature can help you further maximize your presence on the app.

Simply developing your Instagram Shop is a good start, but you can take it even further by building it out to its fullest potential and enabling shopping partners you want to work with to tag your products on Instagram, making them shop-able across more accounts. In the future, qualified public accounts will be able to tag products in posts on Instagram (even if their post is a video rather than a still photo). If there's anyone you don't want to have product tagging access, simply restrict their access. Easy.

Want to know how to actually make the most of this, step by step? Here, our guide for adding Press Hook (or any other account) as a shopping partner:

Extend permissions to shopping partners

First, head to settings.

An arrow pointing to three lines in the upper right corner of an Instagram profile.

A circle around "settings."

Then, click "business."

A circle around "business."

Click "shopping."

A circle around "shopping."

Then, head to "shopping partners."

A circle around "shopping partners."

Add an account.

An arrow pointing to "add account."

Finally, type in the account you'd like to add and then click "add."

A circle around "add."

That's it!

For more insight into how Press Hook can help you share your story, click here.