Posts tagged with 'pr-strategy'
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July 18, 2023 Amplifying Earned Media Coverage: Effective Strategies for Maximum Impact
By: Peri Block, Babbit Bodner
Earned media coverage serves as a powerful endorsement, helps build credibility, and can significantly boost brand awareness. However, brands and agencies should not forget that the value lies in maximizing the impact of your earned media coverage.
Keep reading to learn how Babbit Bodner ensured the earned media coverage they secured for Queso Mama—via Press Hook—reached a wider audience through amplification.
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July 3, 2023 Should You Launch a Substack? Here’s What You Need To Know
Substack is taking off as of late, with seemingly every journalist and many big-name experts and thought leaders starting their own newsletters to share their insights and work with more people. The platform gives them more ownership over their ideas and content, allowing them to monetize the work or share information that may not fit elsewhere. Now that you’ve heard about the benefits of Substack, you may be wondering, should …
All Posts
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July 18th, 2023 Amplifying Earned Media Coverage: Effective Strategies for Maximum Impact
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April 5th, 2023 What’s the Difference Between Exclusives & Embargoes?
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January 9th, 2023 The 5 Best Affiliate Programs in 2023
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November 3rd, 2022 How to Build a PR Plan
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December 6th, 2021 Publicists Predict the Top Pitching Trends for 2022
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November 9th, 2021 Coffee Chat with Kate Danilova, Editorial Director at Sunday Riley
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November 8th, 2021 The Holiday Guide To Pitching Sales and Discounts
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November 1st, 2021 6 Reasons You Aren’t Getting Into Gift Guides
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October 25th, 2021 Why Journalists Can't Guarantee Coverage
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July 14th, 2021 How To Follow Up With a Journalist Without Being Pushy