Shanna Missett Nelson is President & CEO of Jazzercise, Inc., guiding the group fitness industry leader in global and local markets and managing strategic direction of the brand. Having a front row view into how her mom, Judi Sheppard Missett, created the largest dance fitness company in the world, Nelson began as an instructor but quickly launched her business career as an international brand consultant and franchise owner herself. Shanna guides the corporate management team and steers the direction of the company. In addition to her role at the company, Shanna is a media spokesperson and motivational speaker who holds a Bachelor of Arts degree in English Literature from the University of Arizona. Additionally, her contributions to the fitness industry have been acknowledged through numerous awards, public and media recognition.