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Denver, Colorado (January 23rd, 2025) -- Whoa Momma! Protein, the newest fun and innovative protein snacks brand based in Denver, CO is excited to announce its first shelf-stable protein snack for people looking to add more protein to their diet. Their protein popcorn is slated to launch on Amazon in March 2025 just after the unveiling at the Arnold Sports Festival in Columbus, Ohio February 28th through March 2nd.
Unlike typical popcorn, which contains seed oils, Whoa Momma! doesn’t contain any seed oils. Each ounce of popcorn contains 5g of protein and uses real seasonings, non-GMO ingredients, and no artificial colors or flavors.
They are launching a variety of savory flavors loaded with protein which are, Diablo Fire™ Spicy Cheddar, Garlic Parmesan, and the first Honey Mustard popcorn to hit shelves. Each flavor will be available in 1oz and 2.1oz bags, the perfect size for a snack on the go or on the couch. Their fun packaging and unique eye-catching sunglasses logo are hard to miss.
“Our goal is to make traditional snacks better for you without sacrificing taste to meet the needs of healthy snackers everywhere. There is a big demand in this space and we’re excited to give consumers what they want.” says VP/COO Matt Bunce.
Whoa Momma! Protein is proving to be an innovator in the better-for-you snack space. Before popcorn, they launched an indulgent high-protein gelato nationally in March 2024, which won the 2023 Innovation Award at KeHE. Their gelato delivers a whopping 28-36g of protein per pint and is the only frozen dessert with 500mg of omega 3’s per serving. Each serving contains 30% less sugar than leading brands and has less than 1.5g of lactose per serving which “makes it suitable for lactose intolerant consumers” says Tyler Nigro CEO and Registered Dietician/Pastry Chef.
Matt Bunce, food scientist turned VP, developed consumer-winning products for nearly 18 years before bringing that knowledge and passion into creating all of their protein snacks. Matt and Tyler are strict on taste; both have award-winning palates and don’t approve anything that doesn’t meet their rigorous standards.
Visit their website at https://whoamommaprotein.com or follow them on social at @WhoaMommaProtein to stay up to date. Anyone interested in becoming a brand ambassador or affiliate, reach out to them at marketing@whoamommaprotein.com.
Whoa Momma’s mission is to provide better-for-you innovative snacks to help people live a healthier lifestyle. They aim to create protein snacks (10 g per serving across various products) with lower sugar and modest calories for all people to enjoy at every stage of their life to meet the challenges of everyday ventures. In particular, their goal is to help moms feed their kids better snacks which lead to better health choices throughout their life and to fuel their daily lives for whatever the day brings. Their goal is to provide an authentic taste, texture, and representation of the Snack/Treats we all know and love. These will range from frozen desserts to RTE snacks on the shelf.
They believe Whoa Momma Protein products are going to fill the growing need of “Better for You” snacks that consumers are demanding. They are a fun, bold, and creative brand that creates healthy protein-fortified snacks that actually taste good. All products will feature both well-known popular flavors respective to their category, as well as new & unique flavors that are completely new.