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Overview

Date Established 08/1999
Founder Andrew W Fox
Industries
Fashion
Wedding
Sustainability
Website https://www.SuperJeweler.com
Press Contact Andrew Fox
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About

Since 1999, SuperJeweler.com has been offering amazing jewelry at the absolute lowest prices. We scour the globe looking for the best deals on diamonds, gemstones and fashion jewelry.

Diamond and Gemstone buying is the core of any diamond or jewelry business. Not only does our President, Andrew Fox have more than 25 years of experience, our diamond and gemstone buying staff has more than 50 years of collective experience. That experience is put to work for you, our extremely value customer, every day, which makes SuperJeweler able to provide Much Better Jewelry at Much Lower Prices.

Founding Story

SuperJeweler.com originally started as a side project under the wholesaler, Hansa Diamonds. As ecommerce became a growing trend, SuperJeweler.com became a main player in the online retail jewelry business. Because SuperJeweler is both the manufacturer and seller, the traditional "middleman" has been eliminated. The gemstone and diamond buyers at SuperJeweler buy direct and bring that savings directly to their customers.

With an in-house factory on the 2nd floor of their headquarters, all gold and diamond pieces are made right in New York city with factory capabilities that are virtually limitless. SuperJeweler can customize anything and is unique in that they stock all ring sizes, offer all bracelet lengths and can create custom pieces with a 7 day turnaround time from start to finish. Think of SuperJeweler as your source for fine jewelry at the most unbelievable prices imagined.

Products

2 Carat Bezel Set Lab Grown Diamond Stud Earrings In 14 Karat White Gold - For Mommy!
2 Carat Bezel Set Lab Grown Diamond Stud Earrings In 14 Karat White Gold - For Mommy! $1997.97
Personalized Name Necklace, Choose White Gold Or Yellow Gold Overlay, 5 Letters - For Daughter!
Personalized Name Necklace, Choose White Gold Or Yellow Gold Overlay, 5 Letters - For Daughter! $49.99
Letter N Diamond Initial Necklace In 14 Karat Yellow Gold With 24 Diamonds
Letter N Diamond Initial Necklace In 14 Karat Yellow Gold With 24 Diamonds $399.99
3 Carat Emerald Cut Lab Grown Diamond Three Stone Engagement Ring In 14K Yellow Gold
3 Carat Emerald Cut Lab Grown Diamond Three Stone Engagement Ring In 14K Yellow Gold $2999.97
2 Carat Round Shape Amethyst Stud Earrings In Sterling Silver - For Mommy!
2 Carat Round Shape Amethyst Stud Earrings In Sterling Silver - For Mommy! $37.97
1/2 Carat Round Shape Amethyst Stud Earrings In Sterling Silver - For Daughter!
1/2 Carat Round Shape Amethyst Stud Earrings In Sterling Silver - For Daughter! $19.97
1 1/5 Carat Blue Diamond Bridal Set With Crown In 14 Karat Yellow Gold
1 1/5 Carat Blue Diamond Bridal Set With Crown In 14 Karat Yellow Gold $2499.99
3 Carat Pear Shape Lab Grown Diamond Classic Engagement Ring In 14K White Gold
3 Carat Pear Shape Lab Grown Diamond Classic Engagement Ring In 14K White Gold $2999.97
14 Karat White Gold 9 1/4 Carat Lab Grown Diamond Eternity Engagement Ring With Matching Band
14 Karat White Gold 9 1/4 Carat Lab Grown Diamond Eternity Engagement Ring With Matching Band $9999.97
6 Carat Lab Grown Diamond Martini Stud Earrings In 14 Karat White Gold
6 Carat Lab Grown Diamond Martini Stud Earrings In 14 Karat White Gold $7997.97
2 1/5 Carat Kite Shape Amethyst and Diamond Earrings In 14K White Gold
2 1/5 Carat Kite Shape Amethyst and Diamond Earrings In 14K White Gold $397.97
1 1/3 Carat Oval Shape Sapphire and Halo Diamond Stud Earrings In 14 Karat White Gold
1 1/3 Carat Oval Shape Sapphire and Halo Diamond Stud Earrings In 14 Karat White Gold $899.99
14 Karat White Gold 1 Carat Diamonds By The Yard Necklace, 16-18 Inches
14 Karat White Gold 1 Carat Diamonds By The Yard Necklace, 16-18 Inches $897.97
1 1/4 Carat Vintage Moissanite Engagement Ring In 14 Karat Rose Gold
1 1/4 Carat Vintage Moissanite Engagement Ring In 14 Karat Rose Gold $699.99
1 Carat Emerald Cut Lab Grown Diamond Solitaire Ring In 14K White Gold
1 Carat Emerald Cut Lab Grown Diamond Solitaire Ring In 14K White Gold $999.97
2 1/4 Carat Round Shape Halo Moissanite Bridal Set In 14K Rose Gold
2 1/4 Carat Round Shape Halo Moissanite Bridal Set In 14K Rose Gold $1499.99
12 Carat Three Row Diamond Tennis Bracelet In 14 Karat White Gold
12 Carat Three Row Diamond Tennis Bracelet In 14 Karat White Gold $15999.99
7 3/4 Carat Diamond Hoop Earrings In 14 Karat White Gold, 2 Inches
7 3/4 Carat Diamond Hoop Earrings In 14 Karat White Gold, 2 Inches $4999.97
1 1/4 Carat Oval Shape Halo Lab Grown Diamond Three Stone Ring In 14K White Gold
1 1/4 Carat Oval Shape Halo Lab Grown Diamond Three Stone Ring In 14K White Gold $1997.97
1 Carat Diamond Bolo Bracelet In 14 Karat White Gold, Adjustable 6-9 inches
1 Carat Diamond Bolo Bracelet In 14 Karat White Gold, Adjustable 6-9 inches $999.99
2 3/4 Carat Ruby and Halo Diamond Ring In 14 Karat Yellow Gold
2 3/4 Carat Ruby and Halo Diamond Ring In 14 Karat Yellow Gold $1297.97
9 1/2 Carat Blue and White Diamond Alternating Tennis Bracelet In 14 Karat White Gold, 7 Inches
9 1/2 Carat Blue and White Diamond Alternating Tennis Bracelet In 14 Karat White Gold, 7 Inches $9999.99
1 Carat Sapphire and Halo Diamond Ring In 14K Yellow Gold
1 Carat Sapphire and Halo Diamond Ring In 14K Yellow Gold $799.99
2 Carat Lab Grown Diamond Two Stone Engagement Ring, Heart-Oval, In 14K Rose Gold
2 Carat Lab Grown Diamond Two Stone Engagement Ring, Heart-Oval, In 14K Rose Gold $1997.97
1 Carat Diamond Hoop Earrings In 14 Karat White Gold, 3/4 Inch
1 Carat Diamond Hoop Earrings In 14 Karat White Gold, 3/4 Inch $999.99
5 1/2 Carat Cushion Cut Mystic Topaz and Halo Diamond Ring In Sterling Silver
5 1/2 Carat Cushion Cut Mystic Topaz and Halo Diamond Ring In Sterling Silver $299.99
1 Carat Halo Diamond Stud Earrings In 14 Karat White Gold
1 Carat Halo Diamond Stud Earrings In 14 Karat White Gold $1499.99
3/4 Carat Round Shape Mystic Topaz Ring and Diamond Band - Bridal Set In 14 Karat White Gold
3/4 Carat Round Shape Mystic Topaz Ring and Diamond Band - Bridal Set In 14 Karat White Gold $799.99
11 Carat Diamond Tennis Necklace In 14 Karat White Gold, 18 Inches
11 Carat Diamond Tennis Necklace In 14 Karat White Gold, 18 Inches $14999.99
11 Carat Lab Grown Diamond Tennis Bracelet In 14 Karat White Gold, 7 Inches
11 Carat Lab Grown Diamond Tennis Bracelet In 14 Karat White Gold, 7 Inches $7999.97
2 1/2 Carat Oval Shape Blue Topaz and Diamond Earrings In 14K White Gold
2 1/2 Carat Oval Shape Blue Topaz and Diamond Earrings In 14K White Gold $479.96
3 Carat Diamond Inside Out Twisted Earrings In 14 Karat White Gold, 1 1/2 Inches
3 Carat Diamond Inside Out Twisted Earrings In 14 Karat White Gold, 1 1/2 Inches $4999.99
2.50 Carat Fiery Moissanite Halo Earrings Crafted In Solid 14K White Gold
2.50 Carat Fiery Moissanite Halo Earrings Crafted In Solid 14K White Gold $999.99
1 1/3 Carat Diamond Cluster Ear Climbers In 14 Karat White Gold
1 1/3 Carat Diamond Cluster Ear Climbers In 14 Karat White Gold $2999.99
1/2 Carat Diamond Drop Earrings With Chain In 14 Karat White Gold, 1 1/2 Inches
1/2 Carat Diamond Drop Earrings With Chain In 14 Karat White Gold, 1 1/2 Inches $899.99
14 Karat Yellow Gold Thick Polished Hoop Earrings, 2 1/4 Inches
14 Karat Yellow Gold Thick Polished Hoop Earrings, 2 1/4 Inches $719.99
14 Karat Yellow Gold Wire Paperclip Chain Bracelet, 7 Inches
14 Karat Yellow Gold Wire Paperclip Chain Bracelet, 7 Inches $299.99
Father's Day Special!  14 Karat White Gold Single Men's Hoop Earring with 1/4 Carat Diamond
Father's Day Special! 14 Karat White Gold Single Men's Hoop Earring with 1/4 Carat Diamond $499.99
Father's Day!  Mens 5 1/2 Carat Lab Grown Diamond Tennis Bracelet In 14 Karat White Gold, 7 1/2 Inches
Father's Day! Mens 5 1/2 Carat Lab Grown Diamond Tennis Bracelet In 14 Karat White Gold, 7 1/2 Inches $2999.97
Graduation Gifts!  Special Birthstone Necklace In Sterling Silver With Diamonds
Graduation Gifts! Special Birthstone Necklace In Sterling Silver With Diamonds $149.99
Graduation Gifts!  1 Carat Lab Grown Diamond Stud Earring In 14K White Gold
Graduation Gifts! 1 Carat Lab Grown Diamond Stud Earring In 14K White Gold $479.97
Graduation Gifts!  2 Carat Cushion Gemstone and Halo Diamond Ring in Sterling Silver – all gemstones available!
Graduation Gifts! 2 Carat Cushion Gemstone and Halo Diamond Ring in Sterling Silver – all gemstones available! $199.99
July Birthstone/Ruby Birthstone 2 Carat Oval Shape Ruby and Double Halo Diamond Ring in 14 Karat Yellow Gold
July Birthstone/Ruby Birthstone 2 Carat Oval Shape Ruby and Double Halo Diamond Ring in 14 Karat Yellow Gold $979.97
July Birthstone/Ruby Birthstone 1 3/4 Carat Pear Shape Ruby and Diamond Earrings In 14 Karat White Gold
July Birthstone/Ruby Birthstone 1 3/4 Carat Pear Shape Ruby and Diamond Earrings In 14 Karat White Gold $899.99
August Birthstone/Peridot Birthstone 1 Carat Peridot and Halo Diamond Ring in 14K White Gold
August Birthstone/Peridot Birthstone 1 Carat Peridot and Halo Diamond Ring in 14K White Gold $699.99
August Birthstone/Peridot Birthstone 2 1/4 Carat Cushion Cut Peridot and Halo Diamond Earrings In Sterling Silver
August Birthstone/Peridot Birthstone 2 1/4 Carat Cushion Cut Peridot and Halo Diamond Earrings In Sterling Silver $299.99
2023 Engagement Rings 2 Carat Lab Grown Diamond Two Stone Engagement Ring, Emerald-Heart, In 14K White Gold
2023 Engagement Rings 2 Carat Lab Grown Diamond Two Stone Engagement Ring, Emerald-Heart, In 14K White Gold $1997.97
2023 Engagement Rings 2 1/4 Carat Sapphire and Diamond Eternity Ring In 14 Karat White Gold
2023 Engagement Rings 2 1/4 Carat Sapphire and Diamond Eternity Ring In 14 Karat White Gold $1399.99
2023 Engagement Rings 4 Carat Lab Grown Diamond Three Stone Ring In 14 Karat White Gold
2023 Engagement Rings 4 Carat Lab Grown Diamond Three Stone Ring In 14 Karat White Gold $5999.97
2023 Best Value Engagement Rings 1 1/3 Carat Halo Moissanite Engagement Ring In 14 Karat White Gold
2023 Best Value Engagement Rings 1 1/3 Carat Halo Moissanite Engagement Ring In 14 Karat White Gold $499.99
2023 Best Value Engagement Rings 3/4 Carat Round Shape Flower Halo Moissanite Engagement Ring In 14K White Gold
2023 Best Value Engagement Rings 3/4 Carat Round Shape Flower Halo Moissanite Engagement Ring In 14K White Gold $499.99
2023 Best Value Engagement Rings 1 1/4 Carat Vintage Moissanite Engagement Ring In 14 Karat White Gold
2023 Best Value Engagement Rings 1 1/4 Carat Vintage Moissanite Engagement Ring In 14 Karat White Gold $479.97
2023 Most Popular Engagement Rings 1 Carat Princess Cut Pave Halo Lab Grown Diamond Bridal Set in 14k White Gold
2023 Most Popular Engagement Rings 1 Carat Princess Cut Pave Halo Lab Grown Diamond Bridal Set in 14k White Gold $999.97
2023 Most Popular Engagement Rings 1/2 Carat Pave Halo Diamond Bridal Set in 14k White Gold
2023 Most Popular Engagement Rings 1/2 Carat Pave Halo Diamond Bridal Set in 14k White Gold $797.97
2023 Most Popular Engagement Rings 2 1/4 Carat Princess Halo Diamond Bridal Set in 14k White Gold
2023 Most Popular Engagement Rings 2 1/4 Carat Princess Halo Diamond Bridal Set in 14k White Gold $2997.97
Turnabout.Jewelry™ 1 CTTW Gemstone and Diamond Eternity Ring In 14K Gold
Turnabout.Jewelry™ 1 CTTW Gemstone and Diamond Eternity Ring In 14K Gold $2499.00
Turnabout.Jewelry™ 4 CTTW Gemstone and Diamond Tennis Bracelet In 14K Gold
Turnabout.Jewelry™ 4 CTTW Gemstone and Diamond Tennis Bracelet In 14K Gold $9999.00
Turnabout.Jewelry™ 2 CTTW Gemstone and Diamond Hoop Earrings In 14K Gold
Turnabout.Jewelry™ 2 CTTW Gemstone and Diamond Hoop Earrings In 14K Gold $5999.00
1/5 Carat Bezel Set Lab Grown Diamond Stud Earrings In 14 Karat White Gold - For Daughter!
1/5 Carat Bezel Set Lab Grown Diamond Stud Earrings In 14 Karat White Gold - For Daughter! $399.97
1 Carat Marquise Shape Lab Grown Diamond Solitaire Necklace In 14 Karat Rose Gold - For Mommy!
1 Carat Marquise Shape Lab Grown Diamond Solitaire Necklace In 14 Karat Rose Gold - For Mommy! $1499.99
1/4 Carat Marquise Shape Lab Grown Diamond Solitaire Necklace In 14 Karat Rose Gold - For Daughter!
1/4 Carat Marquise Shape Lab Grown Diamond Solitaire Necklace In 14 Karat Rose Gold - For Daughter! $449.99
Personalized Name Necklace, Choose White Gold Or Yellow Gold Overlay, 5 Letters. So Cute! - For  Mommy!
Personalized Name Necklace, Choose White Gold Or Yellow Gold Overlay, 5 Letters. So Cute! - For Mommy! $49.99
7/8 Carat Pear Shape Opal and Diamond Necklace In 14 Karat White Gold, 18 Inches
7/8 Carat Pear Shape Opal and Diamond Necklace In 14 Karat White Gold, 18 Inches $249.97

Team Bios

Scott Berkebile is Vice President of Retail at SuperJeweler. He has over four decades of fine jewelry retail, merchandising, marketing, and operations experience. As a senior-level executive, Scott provides a deep knowledge of the customer experience at all touch points for SuperJeweler. He is also actively involved in several ongoing marketing and product development initiatives.

Prior to joining SuperJeweler, Scott held executive positions with Fred Meyer & Littman Jewelers; King’s of New Castle; and luxury brands PLUKKA and Marli New York. Scott holds a BSBA from Waynesburg University and is a Gemological Institute of America, Graduate Gemologist.

Andrew W Fox is an aspiring scholar and entrepreneur originally from Gastonia, North Carolina. He has pursued higher education at various prestigious institutions, including the University of Georgia, New York University, Columbia University, and Harvard University, with the goal of obtaining a degree. Andrew's entrepreneurial spirit began at a young age when he started his first business at just 13 years old, buying and selling plastic combs through the mail. While attending university, Andrew took on a new business venture, selling Karat Gold Chains to jewelry stores throughout the southeast. However, his entrepreneurial journey took an unexpected turn in 1992 when his grandparents asked him to help them for a single Christmas season in their wholesale/retail jewelry business. Despite the unexpected detour, Andrew stayed in the business for four years from 1992 until 1996, during which time he grew the business from a single showroom in Charlotte to a thriving wholesale business servicing retailers all over the eastern United States.

In 1996, in a family disagreement, Andrew left and came to New York City in partnership with a global Indian diamond company, starting an importing and jewelry manufacturing business. In just 1.5 years, the business grew from zero sales to $5 million, opening relationships with numerous national and regional jewelry retailers. However, due to a massive and growing ulcer, Andrew sold his part of the company to his partner in an attempt to alleviate his stress and gain his freedom.

In June of 1998, Andrew started Hansa Diamonds, a wholesale jewelry importer. Operating as a continuous start-up, Andrew kept an open mind, always adjusting the business to market forces. He moved from wholesale to 3rd party support to first party B2C, rolling with the punches and taking the best opportunity in the current market. Andrew is a known jewelry technology and ecommerce expert, having grown SuperJeweler.com from a new B2C in 1999 to a large and successful retail site with 8-figure revenue. His expertise in jewelry technology and ecommerce has been recognized by his peers in the industry, and he has been sought after as a speaker at various conferences and events.

Today, Andrew is available to consult and speak on various topics, including 2023 ecommerce, end-to-end logistics, bootstrap financing, independent business growth, any jewelry topic, and the effects of Lab-Grown Diamonds on the market as a whole. He has the ability to briefly review any business entity and make simple, valuable suggestions for repair and growth. Andrew's vast experience in entrepreneurship, business management, and marketing make him a valuable resource for any business owner looking to take their venture to the next level.

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