(Asheville, NC - December 2, 2022) – Sourhouse has launched its online store at sourhouse.co featuring Goldie by Sourhouse, the first countertop warming device dedicated to a sourdough starter. Easy-to-clean jars for sourdough starter are also available now.
Every sourdough baker keeps a starter and is constantly looking for warm spots in their kitchen to store it. Sourdough bakers now have a consistently warm, safe home for their sourdough starters with the introduction of Goldie by Sourhouse. Designed by a pair of sourdough homebakers, Erik Fabian and Jennifer Yoko Olson, Goldie by Sourhouse provides just enough warmth to keep a sourdough starter consistently in the “Goldilocks Zone” of 75-82ºF / 24-28ºC where it is the most active and healthy, so bakers can bake their best bread all year round without warming up their whole house.
Sourhouse received the support of 1000+ backers during its initial Kickstarter campaign in April of 2022. Sourdough bakers (and people looking for gifts for bakers) can learn more at: https://sourhouse.co/goldie.
Goldie by Sourhouse features gentle heat to warm a starter without the risk of overheating it; a small footprint with the capacity to hold up to a quart sized jar; an auto-warming on/off switch; a transparent, borosilicate glass cloche so bakers can see their starter from anywhere in their kitchen; a simple three-zone thermometer (indicated with blue, gold, and red lights) that helps bakers understand their starter’s behavior and anticipate their time to bake; a Sourhouse Cooling Puck for the occasional need to cool down a starter in a too hot room in preparation for baking. Goldie is built with energy efficiency in mind, is food safe, water resistant, and cleans up with a damp sponge.
The Sourhouse Starter Jar is now available as well, designed to be the easiest-to-clean starter jar in the world. The borosilicate glass jars are designed without those threads you find on jars with screw top lids so dried starter cannot accumulate. The unique silicon lid design sits on the outside of the jar to keep the jar covered and still easy to clean. The jar has a flat bottom, so you get great contact with the warming base in Goldie and very efficient warmth transfer
Sourhouse Starter Jar is currently available in Pint and Quart size. On the sides of the pint size jar are dots in 50ml and 100ml increments for judging when your starter has doubled (or tripled). The quart size jar has 100ml and 200ml dots for those of you who like to keep larger starters or to build a levain in advance of a bake. Each jar comes with a gold rubber band too.
Sourhouse envisions a world where people gather daily to share homemade sourdough bread and other fermented foods. To that end, we are on a mission to help people bake more sourdough bread. Sourhouse is co-founded by Erik Fabian, a home baker/marketer, and Jennifer Yoko Olson, a home baker/ industrial designer.
Learn more about Sourhouse at: sourhouse.co
A full media kit is available here: sourhouse.co/press
Press Product Samples are available on request. For more information and interview requests: Erik Fabian (firstname.lastname@example.org)