Loading...
SIR SHORT JOHN
Winter performance unisex waffle knit underwear
Overview
Date Established | 11/2021 |
Headquarters | Minneapolis |
Industries |
Retail
Lifestyle
Outdoor Adventure
E-commerce & Retail
Fashion
Entrepreneurship
|
Website | https://www.sirshortjohn.com |
Social |
|
About
Old Man Winter Won't Stand A Chance!
Whether you are working inside or playing outside, Sir Short John is ready to rumble. From boot hockey to the boardroom and everywhere in between. This thin layer of premium soft waffle-knit cotton is a divine layer of perfection. SSJ is the perfect added layer for cold weather or can be worn simply for lounging. SSJ comes in two styles GOLD | FLY ZONE (with fly opening) and ROSE GOLD | NO FLY ZONE (no fly opening).
Founding Story
The Beginning
The invention of the Long John is credited to one John Smedley of Matlock, England. Smedley manufactured clothing at his Lea Mills in the late 18th century. During WWII, American G.I.s sported Long Johns, to some dismay, as documented in the Wisconsin Rapid in 1944. “Many a rookie has been ridiculed and laughed at the first time he swallowed his pride and donned his LONG JOHNS. They are the winter underwear issued by the Army, and have the disturbing effect of making a G.I. look like a scarecrow trapeze artist. It might be added that they itch but good! After a soldier finally gets into his LONG JOHNS, he invariably swells his chest, flexes his biceps and struts around the barracks like a John L. Sullivan (pictured here), after whom these practical if not slightly garments have been named.”
Fast forward to the winter of 1981 and a frozen suburb of Minneapolis, Minnesota, where an 11-year-old boy loved to play winter boot hockey. While he relished playing his sport outdoors, even in the frigid temperatures, he hated the Long Johns his mother forced him to wear.
This obnoxious extra layer of clothing made the boy hot and was bulky and constantly bunching up at his knees. One pair of scissors and two cuts later, these boys’ Long Johns had now become Short Johns. His mother approved of the boy’s modified Long Johns, so long as he pulled his socks up to his knees. This compromise between mother and son, now 40 years later, has led to the evolution and official birth of Sir Short John.
Products

Sign In to Continue
×You must be signed in as a media user to and interact with hundreds of media-ready brands.
Create your Media account
×
Sign In to Continue
×You must be signed in as a media user to and interact with hundreds of media-ready brands.
Create your Media account
×
Sign In to Continue
×You must be signed in as a media user to and interact with hundreds of media-ready brands.
Create your Media account
×Press
Testimonials
Gallery
Loading Related Guides...
Sign In to Continue
×You must be signed in as a media user to from SIR SHORT JOHN and interact with hundreds of other media-ready brands.