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Moonshot
Climate-friendly crackers
Overview
Date Established | 12/2020 |
Founder | Julia Collins |
Headquarters | San Francisco, CA, USA |
Industries |
Food
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Website | https://moonshotsnacks.com/ |
Press Contact | Rachel Stoczko |
Social |
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Products
About
Moonshot, the first climate-friendly snack brand that's better for you and the planet, is on a mission to tackle climate change, by changing the way the world snacks.
Moonshot thought about the planet with every decision it made, from seed in soil to the end consumer. Our crackers are made with regeneratively grown ingredients, our supply chain is less than 100 miles long, our packaging is recyclable and made from recycled materials, and we're carbon neutral certified!
Moonshot's plant-based, vegan crackers are made with the highest quality ingredients have no added sugar or preservatives and each flavor features just 8 ingredients or less.
Certified USDA Organic and Non-GMO, our ingredients are grown by family farmers we know by name, that use regenerative farming methods to improve soil health and bury carbon in the ground.
Available in 3 flavors, Sea Salt Sourdough, Rosemary Garlic and Margherita Pizza, Moonshot is a certified WBENC woman-owned business and BIPOC-founded and owned company.
Founding Story
Launched in 2020, Moonshot was born from a vision for a better world. According to the UN, approximately 34% of global greenhouse gas emissions come from food systems and land use - that's more than a third. More alarming, scientists believe that, if we do nothing to change how we produce our food, we will have less than 60 years of topsoil, the life force of our food, left. Seeing the sizeable role food plays in climate change, as well as the industry’s powerful potential to be a part of the solution, Julia Collins’, a serial founder and experienced restauranteur, set out to build the world’s first climate-friendly snack brand. Inspired to create a better world for her young sons, Julia is on a mission to create an entirely new category of climate-friendly food and catalyze consumers to join the Climatarian movement. Be a snackivist and try Moonshot today!
Team Bios
Julia Collins is a serial entrepreneur who realized food was her calling as a young girl in San Francisco where it was the epicenter of her community. She’s spent her career building food companies, helping to launch and grow brands such as Mexicue, Murray’s Cheese Bar and Harlem Jazz Enterprises, the company responsible for the award-winning restaurant, The Cecil. She later went on to co-found Zume Pizza where she became the first Black woman to co-found a unicorn company. When she became a mother, she knew she needed to find a way to bring delicious food to people in a way that helped heal the planet for everyone including her son.
Today, Julia leads Planet FWD, a company on a mission to tackle climate change by making it easier to bring climate-friendly products to market. The company is building a software platform for regenerative agriculture alongside the US’ first climate-friendly snack brand, Moonshot.
In addition, Julia sits on the advisory council for Launch with GS and the Food for Climate League board, serves on the All Raise operating committee, and is an EIR for Cleo Capital. She is an active angel investor focused on funding female entrepreneurs and BIPOC founders.
Follow Julia: Instagram - @JuliaECollins | Twitter - @JuliaCollins
Follow Moonshot: Instagram - @MoonshotSnacks | Twitter - @MoonshotSnacks
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Testimonials
The regeneratively grown ingredients that Moonshot employs for its delicious, hunger-quenching crackers is wheat and sunflower oil. According to Julia Collins, who is the founder and CEO of Planet Fwd—the startup that created Moonshot—the hope is "to create a new category of food called climate-friendly food."
I look forward to my Moonshots every month. This tasty crackers goes with everything or eaten alone. I intend to sacrifice a box with friends to spread the word.
These crackers have the perfect amount of flavor, where it’s not overpowering but still enough to make those taste buds dance. Regenerative organic farming and carbon neutral on top of that? Yeah that’s good. Looking forward to see Moonshot grow.
We absolutely love our Moonshot crackers- with cheese, dips or alone! It also feels really great (and necessary) to support a company that thinks about both the planet and people in their work. THANK YOU. This is (we hope) the future of the food industry- delicious, nutritious and ethical.