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Overview

Date Established 01/2010
Founder Lauren Levy & Lawrence Scheer
Industries
Parenting
Fashion
Website https://magneticme.com/
Press Contact Danielle Beale
Social

About

Parenting can be hard, but dressing your baby should be easy. Magnetic Me took sleep essentials for babies, toddlers, big kids, and moms, and made them better with magnetic fasteners. Using luxe fabrics like organic cotton and eco-friendly modal, Magnetic Me added loads of personality through curated prints, plus a slew of styles and sizes.

Magnetic Me is:

Smart: only Magnetic Me apparel offers SewSafeTM construction, using safety-tested magnetic closures to secure itself shut quickly and quietly

Soft: using organic cotton and eco-friendly modal, Magnetic Me offers fabrics that are as soft as they are gentle on baby's skin

Sustainable: making good decisions for your children means making good decisions for the planet. From eco-friendly fabrics to recyclable packaging, Magnetic Me strives to be as low impact as possible

Magnetic Me has always been inspired by the littlest warriors who spend time in ICUs across the country. In 2022, Magnetic Me will donate a one year supply of magnetic PJs to one cardiac ICU per month across the country.

Founding Story

After wrangling her nephew to put on his bib, Lauren Levy was heartbroken when the velcro tab got stuck in his hair causing him to cry. She knew there had to be a better way and soon began her quest to create babywear with magnetic fasteners. Lauren convinced her college friend, Lawrence Scheer, to quit their cushy Wall Street jobs to get Magnetic Me off the ground in 2010.

More than ten years later, Magnetic Me continues to help parents find easier ways to dress their children. The brand has extended from babywear into toddler and kid pajamas as well as an adult line for nursing moms.

Products

Valentine's Day Collection
Valentine's Day Collection $40.00
Do It Myself Playwear Collection
Do It Myself Playwear Collection $32.00
Grow With Me Convertible Coverall
Grow With Me Convertible Coverall $40.00
Seeds of Inspiration (in support of the Children's Heart Foundation)
Seeds of Inspiration (in support of the Children's Heart Foundation) $40.00
Do It All Cardigan
Do It All Cardigan $60.00
Magnetic Footie
Magnetic Footie $40.00
Toddler & Kid Raincoats
Toddler & Kid Raincoats $56.00
No Drama Kid Pajamas
No Drama Kid Pajamas $44.00
Adult Classic With A Twist  Pajama Set
Adult Classic With A Twist Pajama Set $98.00
RightFit Footies
RightFit Footies $40.00

Team Bios

lauren.jpeg

Lauren Levy

Co-Founder

see bio

Retailers

Saks Fifth Avenue
Amazon
Nordstrom

Affiliates

ShareASale
Amazon Affiliate
Skimlinks
Rakuten

Press

MSN - May 10, 2024 The Best Gifts for New Moms
POPSUGAR - May 06, 2024 20 Mother's Day Gifts to Make Her Life Easier
Motherly - Apr 26, 2024 All our favorite postpartum pajamas that are soft, cooling and downright luxurious
AOL News - Apr 10, 2024 The Best Gifts for New Moms
Harper's Bazaar - Apr 10, 2024 45 Genius Gifts for New Moms
Reader's Digest - Apr 02, 2024 62 Most Thoughtful Baby Gifts Every New Parent Will Adore
Betches - Mar 14, 2024 Mom Hacks That Have Saved My Life (I Swear) And I'm Not Even A Mom Yet
Forbes - Feb 28, 2024 The Best Baby Clothes To Keep Your Little One Cute And Comfy
Glamour - Feb 08, 2024 55 Best Baby Gifts for Newborns, According to Real Parents
Forbes - Feb 02, 2024 The 38 Best Baby Shower Gifts To Show Your Love And Support
Reader's Digest - Feb 01, 2024 42 Beautiful Gifts That Give Back
Today's Parent - Jan 31, 2024 24 Luxury Baby Gifts to Make Them Swoon
Glamour - Jan 23, 2024 17 Best Baby Clothes Brands and Retailers to Shop Now
MSN - Jan 23, 2024 17 Best Baby Clothes Brands and Retailers to Shop Now
The Strategist - Jan 09, 2024 The Best Gifts for New Moms, According to New Moms
Reader's Digest - Jan 04, 2024 62 Most Thoughtful Baby Gifts Every New Parent Will Adore
Country Living - Dec 08, 2023 65 Unique Gifts for New Moms That Will Make Her Life Easier
The Everymom - Dec 06, 2023 Cozy Night In: The Cutest New Year’s Eve Pajamas for Kids
Romper - Dec 02, 2023 These Matching Christmas Pajamas For Babies & Pups Are So Doggone Cute
Romper - Nov 27, 2023 The Most Festive Christmas Pajamas For Babies, Toddlers, & Kids
Evie Magazine - Nov 20, 2023 Everything Evie Editors Are Buying This Black Friday (Plus The Best Sales To Shop)
Reader's Digest - Nov 19, 2023 60 Most Thoughtful Baby Gifts Every New Parent Will Adore
Reader's Digest - Nov 16, 2023 42 Beautiful Gifts That Give Back
Daily Mom - Nov 14, 2023 50 Best Gifts at $50 or Less for Everyone on Your List
New York Magazine - Nov 13, 2023 The Best Gifts for New Moms, According to New Moms
Aol - Nov 11, 2023 Elevated Comforts: The Best Pajamas for Women
Harper's Bazaar - Nov 11, 2023 The 15 Best Pajamas for Women Are Elevated Comforts
Glamour - Nov 09, 2023 11 Best Baby Pajamas, According to Parents & Pediatricians
Country Living - Oct 31, 2023 50 Unique Gifts for New Moms That Will Make Her Life Easier
TODAY - Oct 31, 2023 10 expert tips to avoid those dirty looks when flying with a baby
Yahoo Life - Oct 28, 2023 10 Baby Gifts to Buy Your Favorite Mom-to-Be
Glamour - Oct 26, 2023 46 Best Baby Gifts for Newborns, According to Parents
Reader's Digest - Oct 11, 2023 60 Most Thoughtful Baby Gifts Every New Parent Will Adore
MSN - Oct 08, 2023 42 Beautiful Gifts That Give Back
Reader's Digest - Oct 08, 2023 42 Beautiful Gifts That Give Back
Country Living - Sep 28, 2023 10 Baby Gifts to Buy Your Favorite Mom-to-Be
The Strategist - Sep 27, 2023 The Best Gifts for New Moms, According to New Moms
Romper - Sep 22, 2023 33 Adorably Spooky Halloween Pajamas For Babies, Toddlers, Kids
Glamour - Aug 29, 2023 45 Best Baby Gifts for Newborns (and Their Parents!)
The Strategist - Aug 09, 2023 The Best Gifts for New Moms, According to New Moms
What to Expect - Aug 04, 2023 70+ Nordstrom Anniversary Sale Baby Deals to Shop Right Now author image
Reviewed - Jul 28, 2023 8 GREAT ADAPTIVE CLOTHING BRANDS FOR ACCESSIBLE FASHION
What to Expect - Jul 17, 2023 65+ Best 2023 Nordstrom Anniversary Sale Baby Deals to Shop
BuzzFeed - Jul 08, 2023 "Perfect Way To Relax While In The Shower": 38 Products For Anyone Who Constantly Feels Overwhelmed
WWD - Jul 03, 2023 Even as Stores Reduce Inventories, Markdowns Are Forever
Glamour - Jun 29, 2023 The 22 Best Baby Clothes Brands and Retailers to Shop Now
MSN - May 25, 2023 8 GREAT ADAPTIVE CLOTHING BRANDS FOR ACCESSIBLE FASHION
The Strategist - May 19, 2023 The Best Gifts for New Moms, According to New Moms
What to Expect - May 12, 2023 Best Baby Deals Happening Right Now
The Strategist - May 09, 2023 The Best Gifts for New Moms, According to New Moms
Forbes - Apr 28, 2023 Mother’s Day Gift Guide: The Cutest Baby Clothes For Travel
Fox News - Apr 27, 2023 Dawn's Corner shows us products and gifts in honor of Mother's Day
The Strategist - Apr 20, 2023 The Best Gifts for New Moms, According to New Moms
Trend Hunter - Apr 19, 2023 Magnetic Me's Easter Shop is Filled with Playful Spring Styles
PureWow - Apr 13, 2023 9 Adaptive Clothing Brands for Kids That Don’t Sacrifice Style
The Strategist - Apr 10, 2023 All the Best Deals From Nordstrom’s Spring Sale (So Far)
The Strategist - Apr 10, 2023 The Best Gifts for New Moms, According to New Moms
Beauty News NYC - Apr 07, 2023 Travel Apparel: The Do It All Cardigan and Theftproof Socks
The Strategist - Mar 31, 2023 All the Best Deals From Nordstrom’s Spring Sale (So Far)
Kidspot - Mar 22, 2023 We tracked down the best Easter PJs for kids so you don’t have to
The Strategist - Mar 03, 2023 The Best Gifts for New Moms, According to New Moms
CNET - Mar 02, 2023 Baby Registry Checklist: All the Baby Products Under $50 I Wish I'd Asked For
Glamour - Jan 23, 2023 The 22 Best Baby Clothes Brands and Retailers to Shop Now
The Strategist - Jan 04, 2023 The Best Gifts for New Moms, According to New Moms
The Strategist - Dec 05, 2022 10 Things on Sale You’ll Actually Want to Buy: From Stanley to Laneige
The Strategist - Dec 05, 2022 The Best Gifts for New Moms, According to New Moms
Fox News - Nov 21, 2022 How to make life easier for parents with more than one kid
Glamour - Nov 16, 2022 The Best Baby Clothes That Are Practical and Stylish
Forbes - Nov 03, 2022 Holiday Gift Guide 2022: The Most Festive And Fashionable Mommy And Me Matching Outfits
Forbes - Nov 01, 2022 Holiday Gift Guide 2022: The Cutest And Coziest Onesies For Infants And Toddlers
The Strategist - Oct 20, 2022 The Best Gifts for New Moms, According to New Moms
Town & Country - Oct 05, 2022 18 Unique Gifts for 2 Year Old Girls and Boys
Fashionista - Sep 20, 2022 Childrenswear Brands Fashionable Moms Love
YourTango.com - Aug 26, 2022 50 Maternity Leave Gifts Women Actually Want
mom.com - Aug 25, 2022 10 Gender-Neutral Nursery Must-Haves
Motherly - Jul 27, 2022 16 cozy pajamas your kids will never want to take off "Bonus points: They won't shrink or fade over time."
Momtastic - Jul 07, 2022 Back To School Must-Haves: From Toxin-Free Polish To Adorable Backpacks
BabyCenter - Jun 22, 2022 Best baby deals and sales right now
What to Expect - Jun 22, 2022 Best Baby Deals Happening Right Now "Save big on popular maternity and parenting products with the latest sales from Amazon, Target and more."
- Jun 17, 2022 Best Baby Pajamas "These comfy jammies will keep baby cozy at bedtime so they'll be ready for a long snooze (hopefully!)."
POPSUGAR - Jun 01, 2022 Everything You Need For Middle-of-the-Night Feedings and Diaper Changes With Your New Baby
PEOPLE - May 16, 2022 From Barbies to Chocolate — All the Special Products Celebrating Queen Elizabeth's Platinum Jubilee "Queen Elizabeth is marking 70 years on the throne — and the most unexpected products are now available to help celebrate the milestone!"
Beauty News NYC - May 13, 2022 Parental Pleasures: Magnetic Me Clothing + FoxMind Games "Parents will appreciate these two brands for how they’ll render life more fun for everyone."
- May 11, 2022 Surrogacy Sample Registry "This curated registry is a great place to start if you’re building your family via surrogacy."
CNET - Apr 28, 2022 Baby Registry Checklist: 10 Baby Products I Wish I'd Asked For "If you take one piece of advice from this list, make it this: Invest in as many magnetic onesies as your budget allows. These are pricey, but in my experience, totally worth it. No zippers, no snaps – just little magnetic buttons that let you quickly and easily open and close your baby's PJs, perfect for those bleary-eyed middle-of-the-night changes. The fabric has a nice soft, almost silky feel, and there are lots of cute patterns to choose from. (My baby's Pop-pop also loves them, as they're easy to operate even with arthritic hands.)"
Oprah Daily - Sep 16, 2021 Katy Perry Helped Gayle and Oprah Go Shopping for Gayle's Future Grandson "To celebrate the upcoming arrival of her best friend's first grandson, Oprah took longtime bestie, Gayle King, on a very special shopping trip in Santa Barbara. Their goal was to see all the best, must-have items for a new baby. And when you're Oprah and Gayle King, who do you bring in to show you the ropes? Katy Perry, of course! She kept it real with talk about squirmy babies and buttons being a bad combo and cracked us up with her very relatable "We ain't got not time for ties!""
- Jun 01, 2021 Today Is A Good Day Launches a Partnership with Magnetic Me "Magnetic Me donated their preemie specific magnetic footies to our hospital partners and moving forward will be the exclusive partner for Today Is A Good Day Milestone shirts that families will receive when their baby reaches the milestone of wearing clothes for the first time."
Romper - Aug 10, 2020 These Genius Nursing PJs With Magnetic Snaps Lets You "Button-Up" With One Hand "MagneticMe, maker of the genius magnetized onesie, is a leader in innovative baby clothing. Basically imagine a onesie without any difficult to snap clasps or itchy velcro. Instead, magnets, hidden within an eco-fabric material hold the outfit closed. Now the New York City-based company has given birth to another brainchild — magnetic-fastening maternity and nursing pajamas for moms."

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