|Press Contact||Sara Spiegel|
We sit at the intersection of fashion, lifestyle, and technology. We understand that your clothes are an extension of who you are. But more than that, we're New Yorkers. And as New Yorkers we value time and convenience above all else. Our service is simple & straightforward. We'll pick up, clean, and deliver your clothes at the tap of a button. Through our innovative technology, app and texting, JULIETTE can be everywhere without being anywhere.
Rechelle Balanzat was born in the Philippines and immigrated to the US where she earned a degree in philosophy from Fordham University and graduated with honors. With a background in finance, technology, and public relations, Balanzat is a serial entrepreneur. Her third venture, JULIETTE, aims to revolutionize the laundry and dry cleaning experience through technology.
Juliette was founded in 2014 by Rechelle Balanzat, an accomplished entrepreneur who immigrated from the Philippines with her parents as a teenager. Rechelle is a solopreneur with a background in tech, the recipient of the Goldman Sachs 10,000 Small Businesses award, she is a Tory Burch Fellow, and a graduate of the International Drycleaning & Laundry Institute. Laundry and dry cleaning is a $20b industry, $14b in America, $1b in NYC alone. With no clear cut leader in an industry dominated by men, Juliette is poised to become that leader.