Los Angeles, CA (August 14, 2024)一 Hella Cocktail Co., renowned for its craft cocktail bitters and premium cocktail mixers, is proud to announce that its latest innovation, Hella Margaritas, are now available to purchase in 57 BevMo! stores across California. All three flavors of Hella Margaritas ー Classic, Habanero, and Pineapple ー can now be found on shelves in 4-pack cans.

Launched in May 2024, Hella Margaritas feature a meticulously crafted blend containing 5.9% ABV, with additive-free blanco tequila, sparkling water, lime juice, organic agave syrup, Hella Bitters, and other naturally derived flavors. Following rave reviews from customers and accolades from award judges, the arrival of Hella Margaritas at BevMo! stores is sure to delight fans across the state.

This milestone celebrates the brand's commitment to expanding its retail footprint on Southern California home soil first, where Hella Margaritas are produced and manufactured, prior to expanding to additional markets. Californians can also enjoy the convenience of having Hella Margaritas delivered directly to their doorsteps through GoPuff.

Eddie Siméon, Co-Founder of Hella Cocktail Co. shares his excitement on the expanded distribution, “We’re thrilled to partner with BevMo! GoPuff, who we admire for their customer-centric approach to the spirits industry. Southern California, our home, is the number one market for ready-to-drink cocktailing, so we’re excited to give our hometown locals a better-tasting, tequila-based cocktail. No other brand out there is taking a flavor-forward approach like we are, and in our 100% unbiased opinion — we have the best tasting Margaritas, hands down.”

In addition to availability at BevMo!, Hella Margaritas can also be found in over 180 liquor stores in California and at six Mother's Market locations across Los Angeles and Orange County. Shoppers can also look forward to the arrival of Hella Margaritas at Total Wine & More stores in the near future, and can be purchased nationwide online at www.hellacocktail.co.

To celebrate this exciting launch and to commemorate the end of summer, Hella Cocktail Co. is offering a special promotion of $5 back on any Hella Margarita purchase in-store. Shoppers can text HELLAMARGS to 833-658-5486 to get the details and find a store near them.

About Hella Cocktail Co.

Hella Cocktail Co. was established in 2011 by three curious friends, Jomaree Pinkard, Eddie Simeon, and Tobin Ludwig, who share a love of gathering, celebration, sharing knowledge, and of course, craft cocktailing. Hella is a brand that makes botanically-inspired mixers and bar-quality beverages with all real ingredients and no fake stuff, ever. At Hella, we believe that when a celebration lacks options across the spectrum of modern imbibing, people may feel unable to show up authentically. Hella's purpose during any occasion is to offer an elevated choice for all, always — so that all feel comfortable and confident when raising their glass. Hella is proudly minority-owned and community grown.

For media inquiries, please contact:

Press Contact: Hannah Winfrey

Email: hannah@hellacocktail.co