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Overview

Date Established 08/2021
Founder Mary Tobias
Headquarters Chicago
Industries
Food
Fitness
Health & Wellness
E-commerce & Retail
Entrepreneurship
Website https://glowsuperfood.com/
Press Contact Carly Leviton Eilian
Social

About

Made with natural, locally-produced and responsibly-sourced ingredients, GLOW bars are non-GMO, dairy and gluten-free as well as hand-made without any preservatives, gums or additives. Simply put, they are equally as good for your overall health as they are for your taste buds.

GLOW Superfood is the first frozen novelty company to put functional ingredients and adaptogens into a dessert. GLOW utilizes natural ingredients including ten different species of organic mushrooms, a variety of botanical adaptogens, MCT/coconut oil and many other underutilized fruits of the earth. All ingredients work together to aid in overall wellbeing such as helping to lower cholesterol, regulating and balancing stress responses in the body and improving both cognition and gut health.

Founding Story

GLOW Superfood was founded in August of 2021 by Chef and Holistic Health Coach Mary Tobias. Having received her degree in culinary arts from Kendall College and working for an array of Chicago restaurants including Top Chef Stephanie Izard’s Girl & the Goat, Grant Achatz’s Michelin-starred Roister and for Matthew Kenney Cuisine at vegan hotspot Althea, Tobias enrolled in a nutrition program focusing on integrative and holistic health to further diversify her experience with food and health. As a lifelong ice cream lover on a personal health journey, she was inspired to begin her own entrepreneurial business and create a functional dessert that was not only delicious, but good for you and guilt free. Her unique and delicious Vegan Ice Cream Bars became GLOW Superfood and her passion project turned business venture has changed the way people think about dessert, health, indulgence, incorporating superfoods into one's lifestyle and the beauty of plant-based eating.

Team Bios

Mary Tobias is a Chicago chef and holistic health coach. She received her degree in culinary arts from Kendall College and has worked for an array of Chicago restaurants including Top Chef Stephanie Izard’s Girl & the Goat, Grant Achatz’s Michelin-starred Roister and for Matthew Kenney Cuisine at vegan hotspot Althea. Inspired by all aspects of the culinary industry, Tobias enrolled in a nutrition program focusing on integrative and holistic health to further diversify her experience with food and health. As a lifelong ice cream lover on a personal health journey, she was inspired to begin her own entrepreneurial business and create a functional dessert that was not only delicious, but good for you and guilt free. Her unique and delicious Vegan Ice Cream Bars became GLOW Superfood and her passion project turned business venture has changed the way people think about dessert, health, indulgence, incorporating superfoods into one's lifestyle and the beauty of plant-based eating. In March 2023, her continued passion to offer Chicagoans Vegan Friendly options as well as a comfortable, inviting place to enjoy them, led her to open Lincoln Cafe and Market, where she not only makes and sells GLOW superfood, but supports and sells many of Chicago’s local food entrepreneur’s products as well.

When Tobias is not concocting her next dessert masterpiece she enjoys yoga, cycling, live music, spending time with her family and truly connecting with others. You can also find her volunteering at the CHicago Help Initiative, a food pantry that serves hot meals as well as supplies guests with a lunch for the following day. She is also part of the Good Food Accelerator in Chicago and involves herself in various Chicagoland Entrepreneurial opportunities.

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