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Benny's Eyewear

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Benny's Eyewear

Revolutionary Readers

Overview

Date Established 10/2024
Founder Susan Berryman
Industries
Health & Wellness
E-commerce & Retail
Fashion
Entrepreneurship
Lifestyle
Website https://www.bennyseyewear.com
Social

About

At Benny’s Eyewear, our mission is to redefine the reading experience by merging luxury, style, and sustainability. We create fashion-forward, handmade reading glasses in Italy using only the finest materials and time-honored craftsmanship from multi-generational artisans. Benny’s is committed to offering the world’s only ready-made reading glasses that are authentically handmade in Italy—elevating everyday eyewear into a statement of timeless design and conscious living.

Brand Initiatives

Heritage Craftsmanship Initiative - We partner exclusively with small, family-run Italian ateliers to preserve artisanal eyewear-making traditions and highlight the cultural heritage behind each pair of glasses.Sustainable Luxury Commitment - We prioritize environmentally responsible materials and production methods, from biodegradable acetates to plastic-free packaging, ensuring that luxury never comes at the expense of the planet.Rad Revolutionaries - Ben Franklin was a revolutionary, and we only use "real people" versus models in our campaigns. Whether they are art curators, woodworkers, artists or chefs, they are rad revolutionaries in their own way

Founding Story

Italian Craftsmanship, American Ingenuity

We started Benny’s as a passion project. Searching for reading glasses that were both fashionable and, dare we say, “heirloom quality”, proved fruitless. As the saying goes, necessity is the mother of invention, so we decided to create our own. This turned out to be no small feat, but one we’re proud to have undertaken. Sometimes you must trust the magic of new beginnings.

What does Benjamin Franklin have to do with reading glasses?

Ben was known for being a revolutionary, a visionary and a creative genius. A brilliant inventor and avid reader, Ben dreamt up practical, wearable magnifying spectacles back in 1784. Thanks, Ben.

Where does Italy come into this?

The Italians know a thing or two about la bella vita. They did, after all, give the world gelato, pizza and wine. They are also known for their craftsmanship of eyewear. We scoured the countryside to find the most skilled and fastidious artisans with decades of experience creating handmade eyewear using the finest materials with care and passion. The result? Quality that is honed, cultivated, and mastered by fathers who pass along their gift of knowledge to the next generation.

We really couldn’t think of anything we loved more than pure American ingenuity paired with brilliant Italian craftsmanship. Thus, Benny’s was born.

Plus, when you buy from a small business an actual person does a happy dance.

Products

Johnson
Johnson $169.00
Wilson
Wilson $169.00
Largo
Largo $169.00
Franklin
Franklin $169.00
Audrey
Audrey $169.00
Lucia
Lucia $169.00
Kathryn
Kathryn $169.00
Gianna
Gianna $169.00
Charles
Charles $169.00
Warrick
Warrick $169.00
Carter
Carter $169.00
Elliot
Elliot $169.00
Parker
Parker $169.00
Brooks
Brooks $169.00
Lincoln
Lincoln $169.00
Oliver
Oliver $169.00
Eddie
Eddie $169.00

Team Bios

Susan Headshot2.JPG

Susan Berryman

Founder

see bio

Susan Berryman is the founder of Benny’s Eyewear, a luxury reading glasses company celebrated for its timeless design, refined aesthetic, and exceptional quality. Handmade in Italy, each pair of Benny’s reflects a commitment to craftsmanship and the finest materials—hallmarks of Susan’s vision for elevating the everyday experience of eyewear.

Prior to launching Benny’s, Susan served as Vice President of Marketing at SEE Eyewear, where she played a pivotal role in shaping the brand’s national identity and growth strategy. With 24 years of leadership in the optical industry, she has become a recognized voice in both fashion and vision care.

Susan has been named one of Vision Monday’s Most Influential Women in Optical (Executive Suite) and is a Crain’s Detroit 40 Under 40 honoree—acknowledgments that reflect her strategic acumen, creative leadership, and impact on the eyewear industry.


Affiliates

Impact Radius

Press Releases

Expansion News - Nov 01, 2024 Introducing Benny’s Eyewear
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