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Overview

Date Established 01/1990
Founder Aaron Basha
Industries
Fashion
Wedding
Website https://www.aaronbasha.com/
Press Contact Alexis Eliopoulos
Social

About

While you might be familiar with Aaron Basha from its playful signature charms, the brand is now under the new visionary leadership of third-generation leader Regine Basha, who recently took over as CEO and Lead Designer of the brand. With a passion for culture, travel, and her roots, Regine is breathing new life into the brand. She believes that jewelry is more than just a material object, it is a vehicle for sharing meaningful messages, creating intent, and manifesting the life you want. Through her signature "Love Is My Religion" collection, Regine continues to bring magic to the brand by infusing her designs with protection, compassion, power, and love.

Founding Story

Meet Regine Basha, the CEO and Lead Designer for Aaron Basha, a family-owned, New York City-based jewelry company that has been gracing the world with its stunning creations for over a century. Founded in Iraq in 1908 by Regine's grandmother, whom she is named after, Aaron Basha has since become a renowned luxury and fine jewelry brand, known for its coveted and celebrity-adored signature charms, such as the iconic "Baby Shoe Charms." The brand's designs have been worn by countless celebrities, including Nicola Peltz-Beckham, Celine Dion, Brittney Spears, and many more.

Regine stepped into the role of CEO in 2020, leading the brand into its third generation of family ownership. With a passion for culture, travel, and her roots, Regine is breathing new life into the brand. She believes that jewelry is more than just a material object, it is a vehicle for sharing meaningful messages, creating intent, and manifesting the life you want. Through her signature "Love Is My Religion" collection, Regine continues to bring magic to the brand by infusing her designs with protection, compassion, power, and love.

Regine's background in international relations, as well as her fluency in English, French, Spanish, Hebrew, and Arabic, has given her a unique perspective on the world and the ability to connect with people from all walks of life. Based in Miami, she is a mother of three, a world traveler, an avid surfer, and a lover of all things meditation. Her innate sense of style and impeccable taste, combined with her powerful leadership skills, make Regine Basha a true powerhouse in the luxury jewelry industry. Under her guidance, Aaron Basha is destined for even greater success.

Affiliates

Amazon Affiliate
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