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Top 100 Branding Trends in August

From Lavender Farm Picnics to Candy-Inspired Ice Lollies

— August 28, 2022 — Marketing
From sophisticated experiences to playful packaging designs, the August 2022 branding round-up spotlights innovative and engaging strategies that are sure to capture attention.

For those looking to experience something unique, Hereward Farms—a lavender farm near Orangeville, Ontario—has partnered with the Olive Box to create a relaxing escape. Individuals gain the opportunity to enjoy a beautiful property, enhanced with the smell and visual pleasures of the lavender plant, survey Hereward Farms' farm-to-skin products, and feast on a curated charcuterie box and wine.

When it comes to luxury, perfume makers stand out in the August 2022 branding round-up. Fashion house Salvatore Ferragamo, for instance, celebrates its 10th anniversary with the beautifully packaged Signorina Fragrance Collection. Meanwhile, Dolce&Gabbana channel the essence of the "modern king" in both fragrance and aesthetics.

Individuals who are more playful at heart will certainly enjoy the cartoon-inspired packaging of POW's Magic Matcha with Turmeric drink.
6.7
Score
Popularity
Activity
Freshness
99
Olive Oil Subscription Services
Olive Oil Subscription Services
Kosterina Offers Its Unique & High-Quality EVOO as a Subscription
<
98
Plant-Based Spiced Sauces
Plant-Based Spiced Sauces
The Real Good Spicy BBQ Sauce Has 70% Less Sugar Than Alternatives
<
97
Celebrity-Approved Playlists
Celebrity-Approved Playlists
Dwayne Johnson Has Created a Music Playlist to Fuel Your Summer
<
96
Sophisticated Double Barrel-Aged Tequilas
Sophisticated Double Barrel-Aged Tequilas
Código 1530 George Strait is a Limited-edition Offering
<
95
Anti-Waste Dairy Branding
Anti-Waste Dairy Branding
Co-op Milk Branding Tells Patrons to Freeze the Product and Not Waste
<
94
Playful Face Cleanser Packaging
Playful Face Cleanser Packaging
Somebody Offers the Everyday Invigorating Face Cleanser
<
93
Relaunched Meat-Free Food Brands
Relaunched Meat-Free Food Brands
The Birds Eye Green Cuisine Brand is Showing Off New Branding
<
92
Southeast Asian Esports Partnerships
Southeast Asian Esports Partnerships
Ampverse Partnered with SPORTFIVE for Commercial Management
<
91
Non-Alcoholic Cucumber Bubblies
Non-Alcoholic Cucumber Bubblies
DRY Sparkling Presents a Refreshing No-Alcohol Drinking Option
<
90
Lifestyle-Conscious Food Product Launches
Lifestyle-Conscious Food Product Launches
Epicurium is Debuting 16 New Healthy Snacks and Drinks
<
89
Modern Omega Fish Oils
Modern Omega Fish Oils
Kion's Fish Oil Supports Brain and Heart Health, as Well as Joint Mobility
<
88
Convenient Plant-Based Food Ranges
Convenient Plant-Based Food Ranges
The THIS Food-to-Go Range Includes Three Sandwiches and More
<
87
Probiotic Fermented Lemonades
Probiotic Fermented Lemonades
The KeVita Sparkling Probiotic Lemonades Come in Two Flavors
<
86
80s Teen Film Cosmetics
80s Teen Film Cosmetics
The Physicians Formula ‘The Breakfast Club’ Collection is Available Now
<
85
Updated Automaker Emblems
Updated Automaker Emblems
Aston Martin Debuted its Latest Emblem Revision for Enhanced Clarity
<
84
Indigenous Coffee Subscription Services
Indigenous Coffee Subscription Services
Native Root Offers Authentic Tastes of Colombian Coffees
<
83
Crispy Dried Peach Snacks
Crispy Dried Peach Snacks
RIND Snacks Peach Chips are Limited-Edition and Packed with Flavor
<
82
Low-THC CBD Gummies
Low-THC CBD Gummies
The CBD Living Full-Spectrum CBD + THC Gummies are Effective
<
81
Christmasy Cartoon Villain Creamers
Christmasy Cartoon Villain Creamers
These International DelightHoliday Creamers are Flavorful
<
80
Plant-Powered Baby Formulas
Plant-Powered Baby Formulas
These Danone Dairy and Plants Blend Infant Formulas are Balanced
<
79
Energizing Sparkling Waters
Energizing Sparkling Waters
Dram's Cardamom & Black Tea Sparkling Water is Award-Winning
<
78
Collaborative Breakfast Cookies
Collaborative Breakfast Cookies
Crumbl and Kellogg Co. Released a Limited-Time Pop-Tart Cookie
<
77
Fruit-Powered Children's Snacks
Fruit-Powered Children's Snacks
The Fruit Factory Fruit Twists Kids Snack Comes in Four Flavors
<
76
Dessert-Inspired Waxing Dots
Dessert-Inspired Waxing Dots
Nad’s Professional Wax Beads Elevate the Waxing at Home
<
75
High-Oil Body Lotions
High-Oil Body Lotions
The Bio-Oil Body Lotion Has a Lightweight, Non-Greasy Formula
<
74
Easy-to-Eat Dairy-Free Kid Yogurts
Easy-to-Eat Dairy-Free Kid Yogurts
The Collective Suckies Dairy-Free Children Yogurts are Tasty
<
73
Aerated Salted Caramel Chocolates
Aerated Salted Caramel Chocolates
Wispa Gold Salted Caramel is Limited-Edition
<
72
AR-Enabled Tennis Experiences
AR-Enabled Tennis Experiences
Vodafone and Snapchat Debut Digital Activation to Promote Wimbledon
<
71
Candy-Inspired Ice Lollies
Candy-Inspired Ice Lollies
The Fruit-tella Ice Lollies are Made with Real Fruit Juice
<
70
Deep Acne Relief Cosmetics
Deep Acne Relief Cosmetics
The Murad Deep Relief Acne Treatment Targets Concerns
<
69
Easy-to-Prepare Meal Kits
Easy-to-Prepare Meal Kits
The Betty Crocker Meal Kit Range From General Mills is Expansive
<
68
Packaged Fruit Range Expansions
Packaged Fruit Range Expansions
Dole Fruit in Juice Cups Now Come in Two New Varieties
<
67
Amino Acid Powders
Amino Acid Powders
Kion's Aminos Powder Can Deliver a Much-Needed Energy Boost
<
66
Roasted Coffee Mochi Treats
Roasted Coffee Mochi Treats
Little Moons Iced Latte Coffee Has a Rich Flavor
<
65
3D On-Screen Cinema Ads
3D On-Screen Cinema Ads
PVR Launches New Experiential Theatre Activation for Maruti Suzuki
<
64
Made-to-Play Songstress Makeup
Made-to-Play Songstress Makeup
af94 Makeup From Halsey is Arriving Exclusively at Walmart
<
63
Asymmetrical Multiplayer Games
Asymmetrical Multiplayer Games
Dragon Ball: The Breakers Challenges Players to Evade Villains
<
62
Billionaire-Shaped Ice Pops
Billionaire-Shaped Ice Pops
MSCHF Eat the Rich Ice Pops are Available for Three Days Only
<
61
Taste-Exploring Bundle Boxes
Taste-Exploring Bundle Boxes
eat2explore's Explore Asia! Box Includes the Taste of Five Countries
<
60
Prepackaged Snickerdoodle Snack Cakes
Prepackaged Snickerdoodle Snack Cakes
The Little Debbie Snickerdoodle Creme Pies are Arriving Now
<
59
Metaverse Education Series
Metaverse Education Series
Meta Taps Keke Palmer for Its New 'Are We There Yet?' Series
<
58
Lavender Farm Picnics
Lavender Farm Picnics
Hereward Farms Partnered with the Olive Box for a Unique Experience
<
57
Bake-in-Pack Pastry Products
Bake-in-Pack Pastry Products
Savour It! Toasties From Country Choice are Easy to Prepare
<
56
Targeted Probiotic Supplements
Targeted Probiotic Supplements
Garden of Life’s Triple Action Dr. Formulated Probiotics are Clean
<
55
Street Food-Flavored Instant Noodles
Street Food-Flavored Instant Noodles
Pot Noodle Doner Kebab Offers a Familiar Flavor Experience
<
54
Curated Matcha Bundle Boxes
Curated Matcha Bundle Boxes
Bokksu's Matcha Box is Filled with Matcha-Flavored Innovations
<
53
Sun-Powered Watches
Sun-Powered Watches
CA Watch Co Releases new Solar-Powered Field Watch
<
52
Candy-Inspired Gift Boxes
Candy-Inspired Gift Boxes
The Candy Club Offers a Range of Products to Satisfy One's Sweet Tooth
<
51
Fashion Brand Cocktails
Fashion Brand Cocktails
The Gucci Elisir d'Elicriso Cocktail is Made with Local Botanicals
<
50
Gaming-Themed Makeup Collections
Gaming-Themed Makeup Collections
The e.l.f. Cosmetics 'Game Up' Collection is Vibrant
<
49
Fruity High-Fiber Flapjack Snacks
Fruity High-Fiber Flapjack Snacks
The McVitie's Go Ahead FibreJacks Come in Two Flavors
<
48
Wellness-Complementing Supplement Lines
Wellness-Complementing Supplement Lines
The Centrum Benefits Supplements Support Full-Body Health
<
47
Empowering Modern Fragrances
Empowering Modern Fragrances
Ferragamo's Olfactory Statement for Men Activates the Senses
<
46
Flavor-Enhanced Healthy Gumdrops
Flavor-Enhanced Healthy Gumdrops
Kencko's Gumdrops are Made with Pure Fruits and Vegetables
<
45
Secretive Chocolate Bar Competitions
Secretive Chocolate Bar Competitions
The Cadbury Mystery Bars Have a Secret Filling Inside
<
44
Soothing Functional Skincare Products
Soothing Functional Skincare Products
These CeraVe Skincare Products are Sensitive Skin-Suitable
<
43
High-Quality Comfort Food Spices
High-Quality Comfort Food Spices
Spiceology Partners Up with Chef Alvin Cailan for Flavor Szn
<
42
Water-Enhanced Cedarwood Fragrances
Water-Enhanced Cedarwood Fragrances
Issey Miyake's Perfumes Celebrate the Collision of Elements
<
41
Gaming Crossover Events
Gaming Crossover Events
Dead by Daylight Launched a Set of 'Attack on Titan' In-Game Items
<
40
Enthusiastic Luxurious Fragrances
Enthusiastic Luxurious Fragrances
Veronique Gabai's Eau du Jour Blends Citrus and Soft Wood
<
39
Indulgent Breakfast Oat Cereals
Indulgent Breakfast Oat Cereals
These New Quaker Instant Quaker Oats Come in Two Flavors
<
38
Protein-Rich Low-Sugar Cereals
Protein-Rich Low-Sugar Cereals
The BRAVE Super Hoops Cereal is Made with Pulses
<
37
In-Store TikTok Talent Shows
In-Store TikTok Talent Shows
Superdrug and TikTok Launch an In-Store Talent Show Called #SuperShow
<
36
Vodka-Movie Crossover Campaigns
Vodka-Movie Crossover Campaigns
SKYY Vodka Debuts a Campaign Centered Around Jordan Peele's 'Nope'
<
35
Social Media Influencer Perfumes
Social Media Influencer Perfumes
Charli D'Amelio Born Dreamer Has Notes of Pear and Jasmine
<
34
Cognitive Support Coffees
Cognitive Support Coffees
The Four Sigmatic Think Cold Brew Ground Coffee is Easy to Prepare
<
33
Tropically Inspired Snack Cakes
Tropically Inspired Snack Cakes
Hostess Tropical Blast Twinkies are a Summertime Exclusive
<
32
Raindrop-Inspired Fragrance Journeys
Raindrop-Inspired Fragrance Journeys
The Lates Issey Miyake Perfume Evokes Springtime Rain
<
31
Drinker-Targeted Vitamin Supplements
Drinker-Targeted Vitamin Supplements
The Cheers Multi Supplement Supports Those Who Like to Drink
<
30
BBQ-Scented Lip Glosses
BBQ-Scented Lip Glosses
Saucy Gloss by Applebee's & Winky Lux Takes After Wing Sauce Flavors
<
29
Plant-Powered Caffeinated Snack Bars
Plant-Powered Caffeinated Snack Bars
Verb Energy Offers a S'mores Flavor of Its Snack Bars
<
28
Citrus-Forward Tangy Snack Chips
Citrus-Forward Tangy Snack Chips
Doritos Tangy Tamarind is a First of its Kind for the US Market
<
27
Candy-Inspired Celebrity Sneakers
Candy-Inspired Celebrity Sneakers
Jimmy Fallon and MSCHF Released a Gobstopper-Inspired Sneaker
<
26
Turmeric-Enhanced Adaptogenic Matcha Drinks
Turmeric-Enhanced Adaptogenic Matcha Drinks
Pow Packs Powerful Ingredients in This Drinking Mix
<
25
Customizable Dose THC Gummies
Customizable Dose THC Gummies
The Curaleaf Plant Precision Edibles Come in Four Varieties
<
24
Hydrating Protein-Packed Drinks
Hydrating Protein-Packed Drinks
The New Upbeat Protein Drinks Have a Clear Formulation
<
23
Playful Hydration Campaigns
Playful Hydration Campaigns
Liquid I.V.'s Fuel Your Play Encourages Hydration for Everyone
<
22
Comic Book Character Cereals
Comic Book Character Cereals
Quaker Just Released New DC Strong Berry Cap'n Crunch Cereal
<
21
Sugar-Free Low-Proof Vodkas
Sugar-Free Low-Proof Vodkas
Body Vodka is 10-Times Distilled and Has Touch of Agave Nectar
<
20
Jelly Bean-Flavored Health Supplements
Jelly Bean-Flavored Health Supplements
The MYPROTEIN Jelly Belly Products are Limited-Edition
<
19
Shoppable Reality TV Shows
Shoppable Reality TV Shows
NBCU's Peacock Will introduce Shoppable TV for 'Love Island USA'
<
18
Caravan-Shaped Artist Studios
Caravan-Shaped Artist Studios
Brinkworth & the Wilson Brothers Design an Artist Residency in Milan
<
17
Dog Skincare Lines
Dog Skincare Lines
Puppington™ Aims to Help Dogs Live Happier and Healthier Lives
<
16
Foot Health Sandal Campaigns
Foot Health Sandal Campaigns
Birkenstock Debuts New Three-Part Documentary, 'Ugly for a Reason'
<
15
Grocery Delivery Clothing Collections
Grocery Delivery Clothing Collections
Instacart Taps Designer Anwar Carrot to Release New Apparel
<
14
Post-Run CBD Gummies
Post-Run CBD Gummies
Joggy Re-Chargies Help Runners Restore After a Jog
<
13
Sophisticated Modern Man Fragrances
Sophisticated Modern Man Fragrances
These Perfumes by Dolce&Gabbana Embody the Epitome of Elegance
<
12
Celebratory Luxury Perfume Launches
Celebratory Luxury Perfume Launches
Salvatore Ferragamo's Signorina Fragrance Line is Breathtaking
<
11
Cocktail-Inspired Personal Care Products
Cocktail-Inspired Personal Care Products
The Native Paradise Found Collection is Aromatic
<
10
Colorful Back-to-School Collections
Colorful Back-to-School Collections
Sprayground Released Over 100 New Designs & Collaborations
<
9
Minty Toothpaste Tablets
Minty Toothpaste Tablets
Bite's Fresh Mint Toothpaste Bits Naturally Whiten One's Teeth
<
8
Dual-Serving Frozen Meals
Dual-Serving Frozen Meals
Marie Callender's Duos Offers Two Different Recipes in One
<
7
Snack-Inspired Fashion Collabs
Snack-Inspired Fashion Collabs
7-Eleven is Dropping Collaborations with Fan-Favorite Brands
<
6
Cocoa-Based Couture Dresses
Cocoa-Based Couture Dresses
The Magnum Vegan Dress Was Made from Cocoa Beans
<
5
Sexual Wellness Anniversary Sales
Sexual Wellness Anniversary Sales
Foria Was Included in the Nordstrom Anniversary Sale This Year
<
4
Frozen Treat-Inspired Nail Polishes
Frozen Treat-Inspired Nail Polishes
The Sally Hansen Miracle Gel Summer Neon Collection is Vibrant
<
3
Vegan Subscription Supplement Lines
Vegan Subscription Supplement Lines
April Addresses Wellness in Pop Coloured Supplement Jars
<
2
Lingerie Body Positivity Campaigns
Lingerie Body Positivity Campaigns
The Gossard 'I Am Enough' Campaign Embraces All Bodies
<
1
Exclusive Modern Electric Kettles
Exclusive Modern Electric Kettles
The Great Fellow Kettle is a "Playful Countertop Companion"
<